Study On The Construction Of National Identity In Original Cultural Programs

In the 21st century,the mighty wave of globalization has put into force an integrative mode of politics,economics,the society,culture and even way of imagination and cognition as well as emotional desire throughout the world.The belief and spirit of Chinese nation that have experienced many changes with the passage of time become a stubborn and obsolete burden in the presence of "American Dream".With great agony and confusion,our people come to realize the country in their memory has become blurry and lacked identification.The national image wobbles in a multiple-culture context and turns into a child "without her native place".Under such a perplexing atmosphere,original cultural programs rise in response to the proper time and conditions and depict a picture of time-honored,dignified,harmonious and modern flourishing age.They not only revive Chinese civilization drown out in the years of changes also reverse the criticism imposed "history" by "modernity and reflection trend,as well as strengthen national identity of the audience.In terms of building national image and strengthening national identity,original cultural programs skillfully use multiple carriers to arouse the collective memory ingrained in our people and closely connect the past,present and the future of a nation together;with a representative national symbol,the programs successfully intensify the depiction of images of China and national community;and guide the audience to internalize the image of flourishing China conveyed in the text with a flexible rhythm through delicate narration strategies.The national image built in the original cultural programs gains great popularity from the audience through realization of attachment to our family and country and the value of sharing weal and woe with our country and hence forms a tendentious attitude of interpretation.However,factors such as knowledge barriers,government orientation,consumerism bring some conflicts and alienation in the course of building national image of the programs,which restrains the impact of construction of national identity on the audience.It is undeniable that,strengthening of national identity is favorable for regulating behaviors,shape personalities of our citizens.Topics concerning national identity in the original cultural programs help citizens to overlook the contradictions among social strata,nationalities,and regions in real life in the face of the strong "sense of family and country",in which,the audience consciously lay the attachment to their families on loyalty to the country in the ideology of"all Chinese nationalities sharing the same root",thus,integration and cohesion of a nation is realized.