Font Size: a A A

The Strategy Analysis And Investigation Of HP Group Corporation

Posted on:2019-02-12Degree:MasterType:Thesis
Country:ChinaCandidate:Y HuFull Text:PDF
GTID:2359330542498219Subject:Business administration
Abstract/Summary:PDF Full Text Request
Till 2015,as one of the most famous IT company which has the biggest scope,HP Group Corporation has a good many parts of business,such as producing and selling PC and printers,IT services,cloud services,big data,software,storage,wireless communication,and so on.As a global leader of PC printer and IT service company,HP Company created an incredible increasing miracle,but it also suffered from an unbelievable recession.So HP Group Corporation would be the researching case for the paper.Based on the methodology of the analysis of competing strategy and core competitiveness to find out the trend of the development of IT domain and the demand of all customers.Thereby,the strategy changing will be analyzed and concluded based on the market competition before and after the separation of HP Group Corporation,so that the suggestions for the company to put into effect in the future can be given out.First of all,the background and significance are given out,and the basic thought,research method,theoretical tools would be expounded.Secondly,analyze the internal and external environment of HP Group Corporation,make a conclusion of the status of the IT domain development and find out the main reason for the separation.Thirdly,use the analysis methodologies to analyze each company after separation,and find out the business-level strategies of each company and try to make a deep analysis.Last but not least,base on the developing characteristics of each company,give out the suggestions of the business target and business-level strategies.The several times separation of HP Group Corporation during three years is the only case in the history of IT domain development,so it should be novelty and unique.It is hoped that the strategic research and management involved in this case will provide reference for companies in related industries.
Keywords/Search Tags:HP Group Corporation, Strategy Management, Business-level Strategy, Separation
PDF Full Text Request
Related items