The Study About The Image Of The "Family-Country" Constructed Of CCTV Spring Festival Gala Since The New Century

Since ancient times,Chinese people value " family-country" feelings,up to the country,down to the small home,the two are inseparable,"mencius" yue: "the world of the kingdom,and in countries of this at home,our home." Home is a microcosm of the country,the country is an extension of the home.As a high-profile gala show national culture,the Spring Festival gala is " family-country" image through all the time and the broad masses of the Chinese people form emotional resonance,the transmission of Chinese culture.With social change,the development of times,Spring Festival gala has become a classic culture brand,CCTV has gradually become one of the countrymen of years culture and habits.Every year New Year's eve year comes,the Spring Festival gala an old friend of the Chinese people will,in a warm and peaceful atmosphere,not only becomes the world's Chinese national identity to deepen ties,but also to show the world a better China's window.In this paper,the new century in the CCTV Spring Festival gala " family-country" construction is studied,its structure is divided into: the introduction and three chapters.The introduction mainly includes the research origin,related concepts,literature review and research methods.The first chapter,from the context of globalization,the rise of ethnic and everyday life in three dimensions for the Spring Festival gala " family-country" combing and analysis of the construction.The context of globalization include foreign cultural exchanges and gathered in two aspects,produced in the rise dimension including the national minorities,science and technology,sports,military defense,from five aspects,such as the fight against disaster dimensions including family of social and family daily life two aspects.The second chapter,according to the above carding and analysis,try to summarizein the new century the CCTV Spring Festival gala " family-country" construction features: the first is the dominant combination of rendering and contact rendering;The second is close to the actual,revealing;3 it is combined with up and down,emphasize melody.At the same time,combining with the Spring Festival gala " family-country" construction,put forward the problems: weight euqally,light content;Heavy sermon,light entertainment;And is difficult to meet the diverse needs of modern youth.The third chapter,aiming at the Spring Festival gala " family-country" construction of the existing problems and puts forward the corresponding countermeasures and Suggestions: first,for heavy euqally,the problem of light content,show the substance should be strengthened;Preaching for heavy,light entertainment,suggested that rich party presentation;To the problem of difficult to meet the demand of modern youth multivariate suggest trying new means of interaction.Full text through carding,analysis of the new century for the CCTV Spring Festival gala " family-country" image many aspects of construction,and summarizes its characteristics,points out its problems,to provide some thinking and Suggestions.