Font Size: a A A

Under The New Media Environment Research Network Show Host Style

Posted on:2018-08-29Degree:MasterType:Thesis
Country:ChinaCandidate:Y Y YangFull Text:PDF
GTID:2348330518469750Subject:Radio and Television Arts
Abstract/Summary:PDF Full Text Request
Nowadays,computer operation technology rapid development,some elusive technology becomes popular,particularly in the media level,namely a kind of new media form was born,it is the network media.Network media has the openness,real-time and interactive,these advantages to traditional media,including newspapers,television and radio,had a great effect.In 2014,the term "media convergence" into the line of sight of people.As the name suggests,is all kinds of "media convergence" media mutual confluence,combined into a whole new,which is of the traditional media,including radio,television and newspapers,and cover the mobile phones,the Internet,some functions,such as tablet terminals,emerging media,through various channels to obtain the rich resources,focus on the processing,and then made into different forms of information product,together with the corresponding platform for communication,so as to achieve the diversification of information transmission channel,make the information communication to cover a wider range of audience more.Homemade network media is the most direct embodiment of network programming.On the show,the host is the most direct communicators in the media,the hosting style not only embodies the style of the media,the show's style and personal style,but also is the direct perception and experience the overall understanding of the audience,is one of the important factors that affect communication effect.Of course,with the development of The Times,"media convergence" familiar with and accepted by people gradually,thus,also spawned a new term-media.And in the media age,the host role development also have some change in the media age,the host only fully improve the quality of all aspects and their own clear positioning,enhance the initiative and interaction,to achieve the innovation,so as to adapt to the requirements of new media context.
Keywords/Search Tags:new media, network programming, hosting style, growing trend
PDF Full Text Request
Related items