A Research On Development Of Mobile Short Video Social Application

With increasing innovation of information technology today,Mobile Internet technology permeate all aspects of the People's daily lives,since people are accustomed to using social networking tools to share the words,pictures and videos,Mobile social become people daily entertainment,among these applications,mobile short video's social applications particularly develop rapidly. Mobile social from the simple words spread to the combination of graphic communication in earliest time,and to the spread of voice as a carrier,Finally to spread of video recording and transmission,Mobile short video is combined with social,attributes.It is possible for people to find a way of the spread of the most interesting and vivid to record and share intravenous drip with happiness in social life.2014 is Known as China's first year of short video, in which many short video applications have sprung up in front of the world, In celebrating 2015 New Year. the videos of new year had fulled screen, Short videos become a new social tendency, it shows vigorous development in good momentum. But it seems a heat wave in the past,short video application development also have some problems. 4G network is not fully covered, the users have trouble in watching and uploading video; Short videos are uneven quality.It lack of good quality; Application developers have difficult supervision. With high investment cost; The users' habit are hard to cultivate, it will take a period of time to cultivate slowly; The application is still in the stage of capital investment, profit model is not clear.I take mobile short video of social networking applications as a research object,.By in-depth research of mobile short video of social networking applications from four aspects: First, It is a analysis of the rise and development of mobile short video social networking applications; Secondly, from the perspective of communication,It is divided into four parts to carry on the analysis, sender and receive,the dissemination of content, communication mode,and communication effect with a comprehensive analysis; Thirdly analysis of the existing problems in the application of short video social movement; Finally analyzes the development trend of mobile short video social networking applications and development strategy. I hopes that the study on mobile short video of social networking application development, I can provide some reference for future research for mobile short videoof social networking applications.