The Design And Realization Of Campus Services Official Account Based On WeChat Public Platform

In recent years, with the rapid popularity of the smartphones and the arrival of 3G/4G era, internet business quickly turned to mobile business. The rapid increasing mobile services, demand for short development cycle technologies and platforms urgently, and Wechat Public Platform directly packaged own resource services into interfaces to facilitate developers quickly carrying out secondary development to customize their services.This paper implements the design of campus services official account by means of Wechat Public Platform for secondary development to provide students with convenient inquiry services and entertainment services and information push. This paper mainly uses PHP, HTML, XML, JSON programmming languages and also involves a variety of cloud services on Sina Cloud Platform such as Cache, Counter, Chinese Word Segmentatio, Mail and MySQL database as well as website crawler and Ajax technologies. This campus services official account design includes menu design and message function design. Menu design consists of 3D campus map, campus card information inquiry, tutor information, lost and found information, the latest information, CET4/6 score query, express inquiry, movies inquiry, translation, spit trough, message, micro-community, menu navigation etc. Message function design includes book search, Daily English, weather, traffic, registration, vicinity search, Duke of Zhou Interprets Dreams, stayying to the end, request music, husband-wife looks, seckill, jokes, sweepstakes, binding QQ etc. The paper fulfills using the functions by sending text messages and sending voice control messages in the message function design. The menu navigation introduces six vocabulary training, part-time on campus, campus secondary market, questionnaires and other functions from the Third Party Development Platform.Test results show that the campus services official account aimed to provide convenience for the daily life of college students in this paper works steadily, and the various functions meet the design requirement.