The Research On Innovative Ways Of College Ideological And Political Education In The Micro-era

As the promotion of the wave of networking, the new media represented by Micro Blog and We Chat swarm into our life. From Micro Blog and We Chat to Mirco aspiration and Micro government which are derived gradually, an increasing number of newly sprouted things have been added the prefix of “Micro”. A “Micro Age” which supports the weak individual to give a voice has begun. Moreover, it is also featured with sublime words with deep meaning and recognizing the whole through observation of the part. Various “micro products” generated by “micro environments” walk into people’s life step by step, which also are making a difference to people’s values and ways of thinking. Especially the college students with the generation afte r 90 s as the main, they are not only the follower of “Micro Age”, but also the dominator. Therefore, with regard to university’s ideological and political education, it is an important subject that taking advantage of “micro products” in “Micro Age” to solve hotspot issues and difficult issues among college students, practically and effectively help every youth students establish correct value, view of life and world outlook, make every students have both ability and political integrity and complete the goal of training man with moralities. Moreover, in this process, we need to ke ep in step with the situation, find innovative ways and explore the way before, need to press close to students, life and age.In this paper, the “micro age” as the perspective, Using literature review method, comparative study method, comprehensive applic ation method and so on to focusing on the “micro age” in the context of College Ideological and political education innovation and other related issues are defined, the problem analysis, theoretical research and methods to explore. The article for the micro era of the relevant background to elaborate, including the background and meaning of the selected subject, domestic and foreign research situation, research method and innovative points. It also laid a foundation for the research of this paper. Subsequently, starting from the definition of micro Age,Summed up the "micro era" of the characteristics of the times,combined with characteristics of micro times, Respectively from the discussion of the "micro era" on the contemporary university students’ behavio r and ideological and other aspects of the impact, as well as the "micro era" on the impact of Ideological and political educati on in Colleges and universities, Reflects the "micro era" of the ideological and political education in Colleges and universitie s in the opportunities and challenges of the reality of the coexistence of the situation “micro age” of Ideological and political education in Colleges and universities not only giving the opportunities and challenges. That under the new situation, ideological and political educators in Colleges and universities to grasp the opportunity at the same time, face challenges need to dialectical analysis, while avoiding disadvantages, continuous innovation for exploring the guiding ideas and optimizing path. Under the new situation, the methods of Ideological and political education in Colleges and universities need to be updated at the same time, but also to comply with the principles of Ideological and political education in Colleges and universities, In the “micro age” the principles of Ideological and political education based on fully grasp “micro discourse”, using “micro media”, “micro platform to build”, coagulation “micro power”, accept the “micro”, with “micro”, the use of “micro” is “micro age” for the only route to innovate the methods of university’s ideological and political education.