Media People Alienated Way Of Living

Technology is the main force to promote social development, it plays an important and irreplaceable role in society. Under the support of technology, social life go through the rapid progress, at the same time,the cognitive domain of human has been expanding, the technology covers in each domain. However, the development of technology makes the negative effect gradually emerged, because of the rapid development in technology and technology of excessive dependence on, the relationship between technology and people have undergone metamorphism. the technology should be a subordinate of person, actually alienation to control person’s tool. From media time, new medium technology as one unreplaceable technical force, has the alienation similarly possibility, New media technology influence character by environment to network media as a representative of the change in the public for many years formed the habit of thinking. Dives, slight change causes deep place populace unable to realize that like the fish is unable to realize one are the same in the water.This article takes the alienation concept as the rationale, combs about the alienation different theory to the Western scholar, the object of study for the new medium technology, Elaborated that the new medium technology causes the alienation reason and mechanism, person’s alienation that the parsing by technique alienation, the human Alienated as the slave of Technology, and affected the thinking mode as well as the life style of person, the alienation caused by the human, affects on the people, simultaneously, change the alienation also depends on the human to take the measure.The first chapter is the introduction, what elaborated is the selected topic background, the theoretical value and the practical significance paper writing, takes from media time populace’s use to the medium as the background, and has combed domestic and foreign about the analysis as well as the new medium technology alienation of technical alienation theory related elaboration article.The second chapter analysis the causes of alienation and the alienation of technology mechanism. First has analyzed the concept of alienation, the alienation is the ship comes the glossary, comes after Marx’s elaboration popularly, next elaborated separately different time different scholar about the analysis of alienation, this article considers that alienation object exists in multiple forms, but the new medium technology is the area of technology newest alienation form. Finally, this article analyzes three different angles reasons that the technical alienation has had, contains in technical own attribute, the development as well as the human of society regarding, the transition dependence of technology. This article through combing the concept and origin of alienation, let the readers has a profound understanding from the essence of the concept of alienation, only this people can analysis new medium technology alienation strength from the alienation foundation.The third chapter is the new medium technology alienation and people’s alienation. In the new medium time, the people and change of technology relationship causes the new medium technology alienation the degree to deepen, but finally what the technical alienation brings is a person of alienation, this chapter mainly from two aspects elaborated that the influence of technical alienation, the first aspect analyzes the reason that the new medium technology alienation has, mainly contains two factors, the reason that the technical alienation and audience angle explanation that technology alienation technology’s nature factor causes has, various characteristics of new medium technology enable the technology to become the powerful tool in the life, but the audience also causes the technical alienation the question to be increasingly fierce regarding the new medium’s dependant question.Based on regarding the analysis that of reason the new medium technology alienation has, elaborated the human from the media time unidirectional survival present situation, human became the slave of the technology, just like the concept of Herbert Marcuse put forward-One Dimensional Man. The elaboration of this article focuses on person’s one dimensional survival states because of the technical alienation, the human was controlled by the technology and enslaved, lacked regarding the technical distinguishable ability, satisfied the false demand that the technology gave. Finally reduces for the one dimensional social person who in society to face the huge technical force.The fourth chapter is the reconsideration of alienation person. The elaboration of reconsideration comes from three aspects.first, awakening of audience self-awareness, only realized that we became the person by the technology controls, can reconsider regarding the technical manner, thus change behavior pattern, therefore audience self-awareness awakens into by the key aspect that the alienation person awakens. Second, the person and person’s contact way change has created the prerequisite of technical alienation, the human wallows in the hypothesized contact behavior, uses the new media intermediary thing that the new medium technology creates to satisfy various contact behaviors realization, finally is divorced from the reality to exist, therefore returns to the rational contact behavior to become the people to avoid the alienation the way. Third, avoids the alienation through the medium heteronomy.From the machine big industrial era to the new medium time, the technology is the key aspect of social development, we are relying on the technical strength change environment, economy, society and human, similarly human for some kind of goal subsequently some unceasing creation technology, but once the technology has broken away from person’s control, it extremely instable to control the tool of humanity, subsequently has had the technical alienation, the formidable authority of technical changed is not only the person’s life style, but our lifestyle and ideological pattern. Therefore, through the composition of this article, in the hope of understanding of mass awakening, return to the rational discrimination of technology, to avoid the blind worship of technology and excessive dependence.