Political Education In The Ideological And Mobile Media Environment

In recent years, the mobile phone media has made a development in ourcountry relied on their own advantages obtained, which has gradually entered intothe university campus and the lives of college students. It has made an profoundimpact on college students. Therefore, further study of mobile media to explore anew mode of education has become a basic requirement of the contemporarycollege students’ ideological and political education. The paper has discussed theconcept and connotation of mobile media, the current situation of the developmentof mobile media and its features, and has laid a solid foundation for furtherresearch on the mobile phone media environment to explore a new mode ofeducation.In recently, China’s3g technology has been popular in our society and wewill enter into the4g era sooner or later.In this background, mobile media hasbrought unprecedented opportunities to students’ ideological and politicaleducation, such as it has made the ideological and political education meanscolorful and rich in variety and made the actual effect of ideological and politicaleducation stronger. But at the same time, mobile media has brought realitychallenges to the ideological and political education, it has increased the difficultyof the ideological and political education, made the traditional mode of ideologicaland political education being in challenged and made a media higher requirementsto the literacy of ideological and political educators in colleges.To effectively cope with the opportunities and challenges that to theideological and political education in the media environment, the ideological andpolitical educators should be further investigated the specific path of ideologicaland political education work, such as using SMS to carry out the ideological andpolitical education, using mobile phone newspaper to carry out the ideological andpolitical education, using the mobile instant message to carry out the ideologicaland political education and using mobile phone micro-blog in the ideological andpolitical education. To strengthen college students’ ideological and political education in themedia environment, we needs not only research and exploration of ideological andpolitical educators in colleges and universities, but also the ensure implementationthat from the government and the different walks of social life. Both from thelaws and regulations, supervision system and moral self-discipline’s efforts topurify the mobile media environment, and to strengthen the construction of theideological and political education. Finally we should strive to improve the use ofmobile media literacy, making the bad information site to ensure the students growin a good mobile phone media environment, which is to achieve the goal ofpromoting the ideological and political education.