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A Study On The Present Situation And Strategy Of Shaanxi Dialect Broadcasting

Posted on:2015-06-30Degree:MasterType:Thesis
Country:ChinaCandidate:M Y ZhangFull Text:PDF
GTID:2208330434451339Subject:Journalism
Abstract/Summary:PDF Full Text Request
Chinese dialects are bearer diverse local culture, is the most basic form of expression of Chinese folk ideology, but also the meaning of the richest and most profound voice, disappearing dialect, in a sense, is the cultural diversity and complexity decreasing. It becomes compared to Mandarin dialects have more abundant expression, more vivid life, more abundant emotions, traits of the nuances of things more specific description, image, and therefore, the dialect is more vivid, humorous, lively, interesting, a sitcom, sketch comic and common elements, the rise and dialect programs such characteristics are inextricably linked. In recent broadcasts in some provinces, the dialect of the program began to emerge and increasingly large blossoming splendor. In this paper, the only one in Shaanxi dialect legislation station broadcast frequencies-Shaanxi opera broadcasts, for example, conducted a study and analysis, a review of its development path and favorable factor in promoting its development, and the development of Shaanxi.Shaanxi Broadcast encountered problems and constraints are summarized, and address these issues put forward the corresponding countermeasures and suggestions.
Keywords/Search Tags:Shaanxi opera, broadcast, dialect, new media, brand image
PDF Full Text Request
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