| It have not been found directly associated with the subject of research through literature search at home and abroad. China News Award for communications works not only play an important guiding role in upholding propaganda, mainly positive report, the main theme of promoting social, and digging in the subject, point selection, language description and achieved remarkable results in urgent need of academic and industry lessons learned from , and then across the country. The award-winning communications work also revealed some problems, meanwhile, for example weaknesses in public opinion reports, communications, text pages long, the local media and tabloids, such as award-winning small proportion. This works for future improvement of communications staff writing and editing services to improve the quality of a proposed research project be solved.This paper from previous works, the China News Award for communications typically select the most representative works, to quantitative and qualitative, comparison, and summary analysis of samples and literature, etc., use and build on mass communication, statistical, narrative and other academic theory, the award-winning works of the profile of communication, influencing factors, theme, character and value orientation reported to analyze and reveal the inherent law of award-winning communications work, creative experience and evolution of features, then ranks the news industry and the local media (including "tabloid") How to obtain the China News Award some can learn from comments and suggestions. For example, mining localization theme, the use of "Seeing," in Excellence in News mechanisms to foster advanced and the typical, to improve literacy and other news services. Therefore, this paper has a strong theoretical value and practical significance innovation both for academia or industry. |
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