Enterprise Transnational Management Chinese-adapte Conflictconformity Research

Now one of world economics most main characteristics, is thetransnational enterprise develops rapidly, its quantity, the scale,the economic potentiality, the technical development ability allachieves unprecedentedly, becomes in the world economics development,the economical globalization and the integrated process prop strength,becomes the contemporary international economy activity coreorganizer. At the same time, as a result of the different national politicalsystem, the legal standard and the manners and customs difference,from this the management idea, the management decision-making thought,the enterprise behavior way which forms and so on also has the verybig difference, therefore appears the cultural conflict in theenterprise transnational management process is inevitable. The correct understanding Chinese and foreign both sides culturalconflict, adopts the science reasonable cross culture managementstrategy, enable the different culture to obtain the effectiveexchange, the conformity, forms the fusion culture, to promotesenterprise's transnational management to have the extremely vitalsignificance.The unceasingly thorough along with the reform and open policy, theChinese enterprise's transnational management vigorous development,the multinational corporation has like the mushroom growth appearance,the transnational enterprise interior multicultural exchangecontradiction and the conflict unceasingly produces, whether theChinese and foreign culture mutual seepage and does the culturalconflict conformity realize relates the enterprise to managemanagement the effect. Therefore must through strengthen the cross cultural management, usesthe cross cultural superiority, eliminates the cultural conflict,promotes the Chinese transnational enterprise health development. Molds has the Chinese characteristic the enterprise culture, furtherstrengthens the enterprise the international competition strength. This article in buys in the domestic and foreign scholars about thecultural conflict and in the cross cultural management researchresults foundation, embarks from the cultural conflict basic concept,to the cultural conflict forming process, the cultural conflict hascarried on the concrete analysis to the enterprise transnationalmanagement influence, and through to the Chinese enterprisetransnational management successful case analysis, the culturalconflict reason which faced to the Chinese transnational enterprisehas conducted the thorough research, elaborated the enterprisetransnational management Chinese-adapted conformity importance, andfrom this obtained the solution transnational management enterprisethe cultural conflict to need to learn the cross cultural management,achieved cross cultural the fusion.