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On The Tv Channel Specialized Professional Background Of The Host

Posted on:2011-06-04Degree:MasterType:Thesis
Country:ChinaCandidate:H M WangFull Text:PDF
GTID:2178360305981003Subject:Art
Abstract/Summary:PDF Full Text Request
Recent years with the appearance of specialized television channel, television stations set up at all levels in China。Specialized television programs have also debut. However, as a medium,television does not have the ability to directly communicate with the audience ,so face to face communication and interaction with the audience should be accomplished by the hosts. Naturally, the audience on the TV shows unprecedented degree of concern to the hosts.China's first TV show host appeared in the July 12, 1980 in China Central Television broadcasting the "Observations and Reflections" program. In just 30 years, hosts have gained great development. Specialized TV channel offers the hosts a professional field of content to do the depth of analysis and provides more extensive coverage of the wide space. Different types of hosts in the communication should have a clear point of, the dissemination of the contents no longer requires exhaustive, but for specific target groups and targeted dissemination of professional information. Different types of television host wants to be very familiar with his/ her program; he/she should make every effort to enhance their professional quality, and become experts in the field of their program.In this paper, methods such as literature research, questionnaire survey, expert interviews and case study research etc are adopted. First, according to TV channel specialized characteristics, analyze comprehensive quality requirements to hosts, and to different types of hosts, a detailed analysis of the channel specialized in the professional quality and language characteristics of special requirements. Second, analyze the existing problems of the present hosts'status of the professional channel, hosts election, and propose to build and improve the professional channel television show host selection patterns and the establishment of new TV channels show host professional training methods.The main conclusions of the following four points:First, the content of the special channels should be narrowed; target audience groups should be fixed. As for the comprehensive quality of the hosts in special channel should match with the style with the channel they serve, establish higher credibility and reputation, cultivate the awareness of channel's role and strength the service awareness to the audiences and so on. And require"professional"on comprehensive quality and language characteristics to different types of hosts (news, finance, entertainment hosts etc).Second, change the ways which elect hosts from present broadcasters, from new graduates of major of broadcasting and arts, from host contests. But choose from the professional senior reporters in various mediums, from the graduates in universities which is good at a special field, from the talents who occupy different vocations in society, perfect TV host contests to build and improve the professional channel television show host selection mode.Third, the establishment of new TV channel host colleges'manners including adopting different cultivations to meet the needs of various programs, training with a professional edge "expert" TV show host. As for the needs of professional channels to professional hosts, creates the"professional"ways to cultivate, to meet the needs of social status.Fourth, the establishment of new TV channel hosts cultivation method including the training of present hosts, graduates from colleges of broadcasting and arts, professional ones elected from society.
Keywords/Search Tags:Channel Specialization, Host, Selection, Cultivation
PDF Full Text Request
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