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Network Gateway Department Society Strength Analysi

Posted on:2010-06-28Degree:MasterType:Thesis
Country:ChinaCandidate:Y QinFull Text:PDF
GTID:2178360278466316Subject:Administrative Management
Abstract/Summary:PDF Full Text Request
As a bridge studying between micro and macro, social network analysis is one of the most important methods of social study method. As the rapid development of Internet technology, network society has changed our social relations, reconfigureted the relationships between network society and social relations., and changed the behavior of subjects in network society. Therefore, the interactive behavior in network societyhave been gradually studied by the scholars who dedicated themselves to studying the structure and behavior of mankind. In this thesis ,we use quantitative analysis, qualitative research method and the text of the case analysis. First of all, to describe the composition and character of the social community as represented by forum / BBS , then to analyze the emergence of network society, the relationship between structural and resource intensity, as well as the movement of the empirical by studying the specific cases. It was found that comparing to the real social relations , network society has its own unique characteristics and operation mechanism.We will make the network gateway society as a variable intensity, to annotation the characteristics of social networks through four dimensions: the adviced networks, emotional networks, informative networks and trusted networks..Study shows that: under the interaction of connection, isolation, self-identification, the weak relationship in network society is more than the strong relations , network society relations is a weak link more than a strong relationship. It was found in the symmetry analysis, the the relationship in network society is anisomerous. Among them, the answer of negative emotion shows complete asymmetry. In contrast, as the trust and intimacy of friends, the answer shows a strong symmetry. In addition, networks of mutual support and assistance, as well as the desires to make the relationship of network relations into reality become a qualitative point in the changing of the network relations. In the structural and resource flowing analysis, different types of network relationship intensity are obviously different, and flowing resources in different strength of the relationship is not the same. Network to connect the community on behalf of the weak "bridge", the more "bridge" the higher the intermediary, the greater community cohesion of network. Strong relationship between the network-based groups, can communicate a relatively narrow range, so the cohesion more easily dissipated.With the rapid development of network society, relationships in network society will also have a strong development. Therefore, this thesis based on the analysis of the reality social network, to extract some methods which applied to the network society theory perspectives and research, we hope it can provide a theoretical basis and support to promote a healthy and continual development of the network society.
Keywords/Search Tags:network society, network relationships, relationship intensity, structure
PDF Full Text Request
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