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Research On Television Commercial Career Talk Show Program Of Our Country

Posted on:2010-08-04Degree:MasterType:Thesis
Country:ChinaCandidate:A W SongFull Text:PDF
GTID:2178360275494634Subject:Radio and Television Arts
Abstract/Summary:PDF Full Text Request
Television chat shows have over twenty years of development form the simple imitation of overseas talk show originally to the China-characterized in our country. At the end of the 1990s, talk show achieved its summit, especially form the monumental found of the Straight Talking.Along with the time development, unceasing innovations of the media technology, never-ending changes and improvement of the television program, and the improvement of spectators' needs, the channel specialization become a major tendency. After that, the commercial Career talk show programs become the focus. It obtains the widespread success in programming, Content Packaging, Brand marketing and so on using the advanced TV2.0, break the traditional programming of talk shows, and changes the style impression in people's minds.The representative programs like "Boss Town", " Work Stuff " , have "an explosive impact" on the talk show programs and form their own program brand and particular style. These Commercial Career talk show programs can make "sparks" in the process of conversations among the Moderator and G-Guests. Spectators not only can see the wisdom encounters, but also can enjoy the charm of language. Take the "Work Stuff " for example, we can find its characteristics different form other talk show programs in it's every details.However, people begin to notice its "life expectancy" because of its limitations of Positioning. Seeking innovations in innovation and searching for Blue Oceans in Blue Ocean propose the higher requests to the programmers to satisfy the tastes of different spectators, which promote the development of itself. This also is the unshakable duty of researchers and the producers of the talk show programs.
Keywords/Search Tags:TV2.0, Commercial Career talk show program, talk show
PDF Full Text Request
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