The Analyzing Of The Privately-owned TV Producing Organizations's Running

Since the 90's of last century, in order to fulfill the need of Market Economy, Chinese TV industry gradually introduced some market-oriented management mechanisms under the guide of the planned structure. The whole industry was forced to suffer a rectification , and a series of great actions were practiced under the power of national administration . With these opportunities, the privately-owned TV producing organizations are coming on the stage of China media market ,fully showed–off all aspects they could under the current rules .The majority of these are programs publishing background, or other local programs producing , distributing companies .These privately-owned TV programs producing organizations take part in the media market by ways of self-owned business, jointed ventures, entrusted enterprises, and corporate companies.This paper will discuss these privately-owned TV programs producing organizations, such as Guangxian ,Jiashi and so on, analyzing and studying the current living and stations of the privately-owned TV producing organizations in China, to analyze and discuss the environment and the difficulties which the privately-owned TV producing organizations have to face. At the same time, I analyze the obligations of Chinese government, discussing the impact of the obligations on the privately-owned TV producing organizations. At last, I will give some suggestions to the privately-owned TV producing organizations.