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The Tendency Of Multi-level News Reporting

Posted on:2004-12-16Degree:MasterType:Thesis
Country:ChinaCandidate:L M HouFull Text:PDF
GTID:2168360092999335Subject:Journalism
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With the development of modern science and technology , the media by which people acquire knowledge and information is changing rapidly .The media of radio ,television ,internet ,etc , offers people the images which newspapers cannot do. And internet ,so called the forth media ,is going into people's daily life with big steps. Based on their own characters and advantages ,the four medias penetrate with each other to form a multileveled information net ,with the multi-lateralization of mass media and the increase of information amount ,the acknowledging need of the accepted is aroused unprecedentedly .To the accepted who are trapped in inter-woven information net ,they are confronted with the problem of how to make a choice from the media to the contents.But at the Age of Mixed Media ,the unprecedented development of mass media has not created corresponding increase of news information's amount .How to win over more accepted is the focus of mass media's most concern ,because that also means how to get more market shares and profits .This cold reality makes the competition more fierce than ever, under the great pressure from both the outside and inside ,how to keep the traditional media such as newspaper, from being driven out of historic stage at the age of knowledge explosion ?How to win success at the new round of intense competition of net information and multi-media news ? How about the prospect and tendency of newspaper ? such are the questions which every newspaper dealer must face with and concern about .We can say so that modern society has already been tansformed into a media transmission net interwoven by radio ,TV, newspaper, internet ,and each media has the cubic tendency in its enlargement .As the limit of this paper ,we only discuss briefly about the newspaper cubic tendency under the whole background of macro-media cubic tendency .I divide the paper into several parts as following :Part one : briefly discuss the historic reason and social background of the creationof multi-level news reporting ,as well as give its definition .This paper uses the concept of "multi-level news reporting ",that means not giving one-sided reporting ,but demonstrating the event's whole process and all sides to the mass ,so as to make the news events revealed to the mass like cubic existing, to preserve the events' riches and different points' difference as the colour ,smell ,taste, shape are going to rush out and eye witness as well as material proofs is of no short ,The multi-level news reporting shows not only the information quantity ,but its value .Part two : analyze the showing forms of multi-level news reporting and the information grand meal cooked by cubic news and newspaper 1.Information of multi-level news reporting .2.The way and structure of multi-level news reporting .3. Showing forms of multi-level news reporting Part three : discuss the theoretical and realistic causes to create the multi-level news reporting .Multi-level News reporting ,the co-existing and interaction of theory and practice .1.from the transmission theory changes of innovation 2.from the need changes of complicated real life 3.from the changes of transmission environment 4.from the changes of transmission from itselfPart Four: points out the developing way of news reporting and how to do the multi-level news reporting well under the new circumstances1.begin with the changing of value concept to understand the new theory bases of multi-level news reporting, so as to redefine the newspaper's position.2.begin with the improvement of levels of processing and using information, so as to dredge the information quantity of news reporting.3.admit its own advantage and disadvantage and strengthen the interaction with other mass media.
Keywords/Search Tags:Multi-level
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