Research On The Publishing Of Chinese Interactive Fiction From The Perspective Of Digital Narrativ

As a narrative genre growing up in the digital environment,interactive fiction break the linear flow of narrative texts,effectively mobilize user participation,and conform to the development trend of mobile and personalized cultural life in the digital age.Interactive fiction have been widely concerned by the society.Interactive fiction have also been included in the research field of digital storytelling.This study takes interactive fiction as the research object.Under the observation of digital storytelling theory,this study investigates the current publishing status and mode of interactive fiction by case analysis,text analysis and other qualitative research methods,summarizes the existing publishing difficulties and puts forward targeted optimization suggestions,in order to provide a new way of thinking for the development of interactive novel industry.According to the paper:First,the current interactive fiction has become a non-traditional literary work with printing media as the carrier,but a nonlinear digital storytelling text that takes text as the basic language,integrates digital technology and interactive media,and presents the story with electronic media as the carrier.Second,with the support of digital technology,interactive novel publishing forms continue to innovate,and publishing subjects show the transfer of storytelling power from traditional publishing enterprises to Internet companies.In addition,interactive fiction are increasingly closely related to film,television,games,animation and other industries,and there is a trend of cross-media publishing.Third,publishing companies mobilize the main body of all links to participate in the narration through the self-built digital platform,which makes the content production process of interactive fiction show great openness and autonomy,based on the different participants in the publishing process of interactive fiction,the publishing mode of interactive fiction can be divided into the crowdsourcing mode of interactive fiction with the participation of multiple narrative subjects,the professional publishing mode with PGC as the core narrative,and the socialization publishing mode with CGC narrative as the trend.In the face of complex industrial and market environment,there are also some problems in the publishing process of interactive fiction,including the power imbalance of narrative subjects,poor compatibility between product interactivity and narrative,unclear market positioning,and preemption of existing users by similar products.To solve the above problems,it is necessary to guide the interactive fiction industry from the top-level design,as well as the joint efforts of the market and enterprises.Therefore,to standardize the interactive fiction publishing market,we can start from four aspects: strengthen the main body leading,create the platform advantage;Promote technological innovation and optimize narrative experience;Clear corporate positioning and carry out strategic cooperation;Improve products and services,enhance user stickiness.