From The Perspective Of Framework Theory "March 21st" China Eastern Airlines MU5735 Aircraft Flight Accident Report Research

The occurrence rate of aircraft flight accidents is extremely low,but once occurs,it often causes serious consequences.News media also provide a large amount of coverage of aircraft accidents,which is also known as air crash reporting and belongs to a type of disaster news reporting.Not only do domestic media pay high attention on air crash reporting,but foreign media also pay high attention on air crash reporting.In recent years,the media in China and the world have paid high attention to the coverage of air accidents,and there have been many changes in the form and content of the reports.The reporting of air accidents in China has undergone a huge transformation from cautious reporting and limited reporting in the past to comprehensive reporting and no blind spots reporting.This is closely related to the significant changes in the news reporting environment and media ecology.On March 21,2022,the "3.21" China Eastern Airlines MU5735 aircraft accident ended the 4227 day flight safety record of Civil Aviation of China,and a serious air accident occurred again in China,Air crash news reports have also shown new characteristics.China’s official media not only reported on traditional media ports,but also on new media ports that conform to the tone of new media,presenting different characteristics on different platforms.This study focuses on the news report of the "3.21" China Eastern Airlines MU5735 aircraft flight accident.The first part mainly introduces the reasons for the topic selection,research significance,literature review,theoretical basis and research methods,research object selection,and research hierarchy construction.From the perspective of framework theory,the second part to the fifth part collected and sorted out all the news reported by the air crash accident on the WeChat of the four media,namely,CCTV News,China News Network,Beijing News and Guangxi Daily,from the perspective of high,medium and low level structure analysis.It was found that each media had different functions due to different positioning,showing their own unique framework structure characteristics,It also shows different "pattern meanings" : CCTV News WeChat: spreads news facts and strongly guides public opinion;China News Network WeChat: news has temperature and reports have strength;New Beijing News WeChat: there is no lack of reports from different places,and the depth of investigation and integration;Guangxi Daily WeChat: steady authority and give play to the advantages of local information resources.Overall,official media coverage has formed an authoritative reporting system,adhering to the main theme,reflecting the national will,emphasizing timeliness,and forming a "preemptive" advantage in news reporting.Through multiple perspectives,"information synergy" is formed,enhancing user information adhesion.In news reporting,professional rules and news ethics are equally emphasized,and the overall emotional tendency of reporting is "sadness resonates with resonance,neutrality is restraint",Although each media has different positioning,they adhere to a common value orientation to effectively express and realize the foundation of value dissemination.The fundamental reason is that the four media platforms have formed their own media framework characteristics due to their respective positioning,communication influence,and different qualities of media editors and journalists.The sixth part is a summary and reflection on the issues that emerged in the air crash report.The media needs to establish a sense of pattern and attach importance to the media ecology.Complementary information from different media can form a complete information dissemination medium.Reporting specific content at different time points can guide social emotions and attach importance to the role of the public in setting media agendas.At present,the coverage of domestic air accidents by Chinese media has undergone significant changes after the great development of the integrated media era.Compared to the previous air accident report,the media itself and communication methods have been greatly different from before,and the news dissemination style of the media is also constantly changing.Therefore,after an air crash,how to satisfy the public’s thirst for information,appease public panic,prevent major public opinion from appearing,and effectively set agendas has become the main topic for official media reporting on air crashes.