Research On The “Earth” Supplement Of People's Daily (2020-2022

Newspaper supplements are a cultural phenomenon in the development of the newspaper industry and are an integral part of newspapers.In the long-term historical evolution,literary supplements are the most common,and gradually become an important medium for the dissemination of contemporary literary works,playing a role in the development of the literary field.Since its establishment,the "Dadi" supplement of People’s Daily has experienced 43 ups and downs and has become one of the well-known and influential supplements in the field of literature.With its unique content,the "Dadi" supplement has gradually become the leader among Chinese supplements.After socialism with Chinese characteristics entered a new era,the "Dadi" supplement is also being revised in line with the times,especially in the critical period of China’s social process from 2020 to 2022,the country has entered a new era of development,and the supplement has a new appearance,becoming a typical representative of the literary and artistic supplement of the party newspaper.This paper takes the "Dadi" supplement of People’s Daily from 2020 to 2022 as the research object,and first starts from the founding history of the "Dadi" supplement of People’s Daily,and introduces the founding purpose,editorial policy and layout design of the "Dadi" supplement.Secondly,the articles in the "Dadi" supplement in the past three years are analyzed in detail,and the role of the "Dadi" supplement in promoting new literary themes,conveying mainstream values,and presenting multiple literary forms is expounded.Then,on this basis,the characteristics of the supplement are summarized;Finally,countermeasures and suggestions are put forward for the development of the supplement.