Financial Analysis Of KJ Medical Device Company Based On Harvard Analytical Framework

Since 2016,China’s medical supply side reform started the "two-vote" policy,which overturned the traditional sales mode of the medical industry.As a medical device sales company,Changsha KJ is facing the coming of " two-vote system,which is both an opportunity as well as a challenge.Facing the unprecedented special sales mode,the introduction of Harvard framework financial analysis model will help Changsha KJ company to solve the existing problems and achieve the strategic objectives.This paper selects k J medical device company as the analysis sample,adopts the methods of literature research,Financial analysis,PEST analysis and SWOT analysis,uses the Harvard analysis framework to conduct a comprehensive analysis on the external and internal environment of KJ medical device company,selects the financial report data from 2017 to 2019,and finds out the existing problems in the enterprise’s financial management,By introducing the Harvard analytical framework model,this paper makes a comprehensive financial analysis from four aspects of enterprise strategy,accounting,finance and prospect,combined with the impact of the "two vote system" on the medical device industry,and puts forward some suggestions,such as timely adjusting the strategic development,improving the financing management,strengthening the asset management,and developing the cooperative alliance,so that when facing the "two vote system" policy of medical devices,enterprises can,Smooth transition,the enterprise has sustained and stable development.This paper has six chapters.The first chapter is introduction.By introducing the research background and significance,research status at home and abroad,research contents and methods of the work,this paper puts forward the financial analysis idea of KJ medical device company based on Harvard Analysis Framework under the background of "two vote system".The second chapter is the concept definition and theoretical review.Including financial analysis,Harvard analysis framework,PEST,SWOT and other related theoretical basis.The third chapter is the general situation of KJ medical device company.Including the company’s basic situation,operating status and financial status.The fourth chapter analyzes the application of Harvard Analysis Model in k J medical device company.Based on the background of "two ticket system",this paper analyzes the strategy,accounting,financial management and company prospect of KJ medical device company.The fifth chapter is based on the Harvard Analysis Framework of KJ medical device company problems and suggestions.The sixth chapter is the conclusion and prospect.Under the background of "two vote system",this paper summarizes and summarizes the financial analysis of KJ medical device company by using Harvard framework,and puts forward the research prospect of the company’s future development.