Research On Problems And Countermeasures Of Sales Personnel Recruitment In A Chemical Company

Driven by the rapid development of domestic industrial economy,the demand and development scale of new chemical materials industry,as a subdivided field highlighted in the 14 th five year plan,are increasing year by year,but what is different is the shortage of compound talents in relevant markets.Companies in the industry generally have difficulties in recruiting and can not recruit suitable talents.Especially for a large number of small and medium-sized enterprises,limited by the company’s resource allocation in all aspects,the human resources department often does not form a sufficiently mature recruitment management system,so it is difficult to successfully select talents that meet the company’s needs.However,due to the long-term lack of professional,excellent and fixed talent team,it is unable to meet the business needs of the enterprise in time,thus losing the initiative in the highly competitive market.Therefore,how to improve the recruitment effect through effective means and recruit special talents matching the target positions for the company has become an important issue concerned by small and medium-sized enterprises represented by A chemical company in terms of human resources.Firstly,this study combs the relevant theories and literature review of employee recruitment,including person post matching theory,competency theory,competency model and Research on issues related to salesperson recruitment.Secondly,taking the salesperson of A chemical company as the research object,following the research ideas of raising problems,analyzing problems and solving problems,this paper analyzes the current situation of salesperson recruitment of A chemical company.Based on the current recruitment data of the company,through questionnaire survey and relevant personnel interviews,it is concluded that there are some problems in the current recruitment of salesperson of A chemical company,such as unclear description of recruitment instructions,lack of reasonable recruitment planning Unfair and standardized recruitment process,low matching of personnel and posts and low retention rate of new employees.Combined with relevant data and management interviews,this paper discusses the causes of the problems,which are summarized as unclear description of recruitment instructions,lack of professionalism of recruiters,single means of interview and selection and lack of sense of belonging of recruits,which provides a clear goal for solving the recruitment problems of sales personnel of A chemical company in the future.Finally,under the guidance of competency model theory,this paper constructs the competency model of salesperson of A chemical company,and based on this model,puts forward corresponding optimization measures to improve the recruitment effect: revising job recruitment instructions,scientifically formulating recruitment planning,enriching face-to-face evaluation means and strengthening personnel background audit,at the same time,from the aspects of management,corporate culture,evaluation mechanism Guarantee measures are put forward from the perspectives of training courses and funds to ensure the smooth implementation of the optimization scheme.