Research On Cultural Creative Design Of Folk Art

Folk craft and art are the most practical art system in Chinese culture.It is of great practical significance to inherit the spirit of artisan in folk craft,seek the way of docking traditional culture with modern trend,and find the close connection with contemporary life from various aspects such as craft technique,material,artistic characteristic and media.Studying the cultural gene of folk traditional craft,popularizing the characteristic brand of craft and making the promotion strategy of craft culture are conducive to the establishment of its own cultural system of folk craft,and the setting up of a unique national artistic image of folk art in the world.Traditional folk art technique is not only the precious wealth left by history,but also the design barrier that cannot be broken through in the contemporary era.According to the changes of times and aesthetic orientation,this paper summarizes the limitation in the current cultural creative design,and imagines the future development of cultural creativity from the perspective of innovative design.By analyzing Weifang kites,a typical case of culture creative design,it seeks a save brief method during its product design process.Based on the detailed study of the source and classification of Weifang kites art,it is found that the design focus of folk art is not about creating new products,but exploiting attractive elements in kites culture.In applying these methods to the design and creation of folk art,it is hoped to add a new way for the inheritance of traditional culture in the future.