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Chronospace Living in the Moment: Metaphorical Motion Desig

Posted on:2019-05-16Degree:M.F.AType:Thesis
University:Rochester Institute of TechnologyCandidate:Wu, Guan-HueiFull Text:PDF
GTID:2478390017486268Subject:Design
Abstract/Summary:
Live in the present. People often put too much emphasis on their past mistakes or planning for what their future may hold. We are living in the present and should focus on "The Now." The present is the key to our future. Everything that happened in the past has shaped where people are now in the present.;People try to erase all the bad experiences and save only the good ones. However, everything that has happened, both positive and negative, provides some intrinsic value to people. The past is unchangeable. The future is untouchable. The present is what you can live in. Owning the moment will help one to make things turn into reality.;This thesis explores the concept of "Living in the Present" through motion graphics and metaphorical storytelling. Utilizing motion design principles in combination with concepts from Op art and optical illusions, this abstract concept of living in the present, comes to life. Motion graphics is the best method to visualize this abstract concept. The time-based element provides an opportunity to mix 2D and 3D visual elements along with typography to help communicate the concept of living in the present.
Keywords/Search Tags:Present, Living, Motion, People, Concept
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