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Research On The Concept Of Female Graduate Students

Posted on:2018-04-05Degree:MasterType:Thesis
Country:ChinaCandidate:X W YangFull Text:PDF
GTID:2357330542977610Subject:Ideological and political education
Abstract/Summary:PDF Full Text Request
With the further development of the market economy,China’s current economic development into the new normal,an important feature of the new normal is the consumption will play a fundamental role in promoting economic development,and Internet-related new formats continue to rise,"Internet +" has become Economic development of the new engine,in which the upsurge of network consumption in the daily life of the most incisive:on the one hand to bring people an array of consumer goods,greatly stimulated people’s desire for consumption;the other hand,also to people’s consumption Concept,life values and other ideas to bring a certain impact.Before the "Ning riding BMW cry,never in the back of the bike laugh," the BMW woman and lead to hot "Guo Meimei network show off the rich" event,the current trouble uproar of the naked event.Today,the further expansion of material consumption,making the community for the evaluation of contemporary young women are also more negative comments,often known as money worship,material women and so on,even worse that contemporary women are born for the material,that they insist Is the concept of consumerism consumption,life values also appeared in the deviation.Not only in the community caused by hot,the concept of consumption,the subjects are also actively involved in the study,and reached a basic consensus that contemporary youth,especially college students consumption concept of widespread problems,impulsive consumption,comparisons of serious consumption,Enjoy the consumption,the prevalence of consumerism consumer tendencies.Then the contemporary social and economic conditions of the young women’s consumption concept is really as academia said,a serious deviation.With this puzzling,the author through the questionnaire survey and case interviews of research methods,for young women in a group-female graduate students,to conduct an empirical investigation,starting from their daily consumer behavior,and then to its consumer view of the study Analysis,with the collected data to verify whether this statement is reasonable.According to the results of existing research shows that the contemporary female master graduate view of consumption is not as serious as the community said,most of the female graduate students adhere to the concept of moderate consumption,in their daily consumption on the basis of their spending power,Reasonable,moderate consumption.Through the empirical investigation,on the one hand,the study on women’s consumption view is influenced by social comment,and the method of empirical investigation can avoid such influence to a certain extent.On the other hand,after the empirical investigation,However,the need for female graduate students to carry out ideological and political education,to strengthen the education of education,hard work spirit of education,education,life values,education,education,education,education,education,education,education,education,education and so on.Graduate students establish a correct view of consumption,life values.The thesis includes five aspects:the first chapter introduces the origin of the problem,the practical significance and theoretical significance of the study,the current research situation of the consumption view,and the thinking and research methods of the research on the female college students’ consumption view;The theory of consumption and consumption is the theoretical basis of the whole thesis.In the third chapter,through the results of the specific research,the author puts forward the theory of consumption and consumption,which is based on the definition of consumption and consumption concept,and the theory of Marxism and other scholars in the West.To describe the characteristics of female graduate students’ consumption,to analyze the characteristics of their female graduate students’ consumption view and its rationality and deviation.In the fourth chapter,the author analyzes the reasons of the deviation in the view of the female college students’ consumption view.In the fifth chapter,Of the part,try to put forward the corresponding guidance strategy.Through the investigation and study,it is found that the concept of consumerism of female mastergraduates presents diversification,modernity and relative dependence,and it is found that some of the female students in the consumer view of the deviation,such as fashion consumption trends have been strengthened,Sexual consumption,consumer spending in the network,consumerism,etc.,the formation of these problems both by its own factors,but also by the school education,social and economic situation,the media and other factors.It is important to guide the current female master graduate students to establish a correct view of consumption,so female graduate students to strengthen their own education,to fully understand their own consumption situation,the media and society but also for the establishment of a scientific and reasonable consumption environment to make efforts,The school should also strengthen the education of consumption,education,spiritual education and the education of life values,to help female graduate students to establish a scientific concept of consumption,and promote the further development of female postgraduates ideological and political education.
Keywords/Search Tags:consumer view, the consumer view of female graduate student, empirical research, online shopping
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