Economically Developed Areas In China College Sports Venues To The Research Of Social Capital Model

Due to the continuous enrollment expansion in recent years in university, many colleges anduniversities are actively planning to build a new campus, university sports venues construction is facingserious test. Government grants or self-raised funds of colleges and universities, alone will bring a heavyfinancial burden to the government or colleges and universities. And stadiums is expendable, with theincrease of utilization, equipment facilities, there will be some loss, venue later "a house" brought about bythe economic pressure also follows. In this context, let college sports venues and social idle fund carries onthe ingenious combination of developed economic regions, can greatly reduce the financial pressure, alsocan bring profits for investors, college sports venues to introduce social capital for the development ofeducation in colleges and universities has a positive meaning.This article USES the literature material law, questionnaire and logic analysis, etc., are analyzed aboutthe present situation of sports facility investment and financing at home and abroad, especially to ourcountry university sports venues the feasibility of investment and financing mode is analyzed. Based onuniversity sports venues abroad to take the investment and financing mode of research in recent years,although the sports market in China developed with foreign some gap, but there is a huge space fordevelopment. With tsinghua university and huazhong university of science and technology makes a deepanalysis on sports investment and financing, found in university sports venues to introduce social capital isentirely feasible, economically developed areas in the college sports venues, introducing a mode of socialcapital selection strategy is proposed. Aimed at sports venues construction in colleges and universities tointroduce social capital provides the theoretical basis and practical reference.Through to our country economy developed area college students and management part of theinvestigation and research, draw the following conclusion: the government should formulate facilitiesinvestment and financing policy support, to support social capital of colleges and universities to participatein the construction of sports venues; College sports venues should be to market, to enhance their ability toattract social investment; Strengthen the consciousness of mass sports consumption in our country, open upsports consumption markets; College sports venues management idea should adhere to the market as theguidance; The construction of sports venues should be multifunctional, distinctive sporting venues, efficientuse of resources to better serve the teachers and students and the masses.