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Weibo And Traditional Media News Production Interaction Research

Posted on:2013-07-20Degree:MasterType:Thesis
Country:ChinaCandidate:J D MaFull Text:PDF
GTID:2248330374972036Subject:Journalism and Communication
Abstract/Summary:PDF Full Text Request
Yihuang, Zhouqu, Shanghai fire,Jocie Guo,Wang Lijun,Chongqing model, PM2.5, micro-blog never seemed to lack topics. Micro-blog users through the various terminal landing micro-blog, implements the Anyone, Anywhere, Anytime communication. In micro-blog alive with such a special group, they themselves are the traditional media practitioners, many topics of micro-blog from traditional media, many traditional media finding news clues from micro-blog, then the interaction between the micro-blog platform and the traditional media platform they served brings what kind of change, it is discussed in this paper.This paper mainly takes Sina micro-blog for example, using literature research method, text analysis, case study and comparative study methods, to explore the micro-blog and traditional media news production interactive relationship from the occupation of journalists’ micro-blog writing. This paper talks about the2010has occurred in micro-blog on significant topic as a case, how to promote each other the news facts appear in the round, promote news professionalism development and perfect, how to promote the healthy development of democratic society. This paper first discusses the micro-blog characteristics and transmission mechanism, from the micro-blog communication body, object of communication, communication content, communication effect, micro-blog characteristics, and through the micro-blog information dissemination mechanism, emergency communication mechanism, technical logical aspects of the micro-blog propagation mechanism. Secondly, discusses the new media prior to the birth of the traditional media news production mode and status, as after the analysis basis from the news in all aspects of production,. Then, it first discusses micro-blog on traditional media news production effect, followed by a discussion of effect that traditional media news production on micro-blog.The study concluded that, micro-blog and traditional media are mutually beneficial and win-win, micro-blog makes each link of traditional media news production from the organization to socialization, and the traditional news media production brings micro-blog everfount topic and power.
Keywords/Search Tags:Micro-blog, We Media, Traditional media, News production
PDF Full Text Request
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