| With the development and popularization of the Internet and people communicating more frequently through it, great changes have taken place in the pattern of social contact. Currently, the conflicts and problem which exist in Internet interpersonal relationship are becoming increasingly apparent and intense, which greatly hinders the effectiveness and development of the Internet. Based on data and information collected from domestic and overseas surveys made on the Internet, and having referred to the related research achievement, this paper analyses the environments and features of Internet contact, compares Internet interpersonal relationship and ethical concept with those of the real-world and points out the resemblance and difference between them, thus puts forward the principles and content of rational Internet ethical relationship construction.This paper explores the scientific ways to promote Internet morality and legislation, establish the harmonious Internet interpersonal relationship and former a better Internet environment, on the basis of the rationality of Marxist ethics, that is, the principles and methods of Marxist ethics, thus enable Internet community to develop in coordination with the real-world. The principles and content of rational Internet ethics construction proposed in this paper is the theoretical foundation on which to develop the sound Internet ethical awareness, establish scientific Internet moral and legal regulations and form Internet "self-discipline while being alone" atmosphere gradually. They also have practical guidance significance to Internet practice.This paper consists of four parts:Part One, sums up the communication environment provided by the Internet, analyses Internet interpersonal contact pattern, points out the features of Internet interpersonal relationship.Part Two, analyses the resemblance and differences between Internet ethical concept of interpersonal relationship and that of the real-world, points out the problem of disconnection of Internet ethical research frominternet practice.Part Three, analyses the phenomenon and reasons of various misbehaviours hi current Internet interpersonal relationship and makes rational criticism on them.Part Four, states the significance to construct Internet ethical relationship rationally and creatively formulates the principles and content of rational construction of internet ethical relationship. |