Research And Realization Of Customer Relationship Management System Of Basic Level Power Supply Enterprise

With the development of the market economy,and business competition,electricity supply companies start to trend to the model of "treat the customers as the core",and customer relationship management has become an important component of power enterprise management.The development of Customer Relationship Management in and out of our country is introduced firstly.Among them,the architecture of electric power enterprises CRM is worth discussing after the analysis of electric power supply enterprise research at all levels.And then,the thesis analyzed customer relationship management system of the grass-roots power company,focusing on customer credit and electric larceny management,and put forward feasible assessing models and identifying model. Application of the models is followed.Finally,shows the function and realization of the software system.