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Research On The Credibility Of Publishing Field Under The China's Market Economy Conditions

Posted on:2009-01-10Degree:MasterType:Thesis
Country:ChinaCandidate:J LiFull Text:PDF
GTID:2178360272979704Subject:Ideological and political education
Abstract/Summary:PDF Full Text Request
At present, lack of credibility exists ubiquitously in the field of China's publishing, which seriously hampers the reform of publication organizational reform and the healthy development of publishing productivity. It is necessary to find a solution on the premise of research on the credibility loss and its damage.Based on examples and data, this thesis uses the pros and cons method to analyze the credibility of publishing field. From the theoretical point of view in-depth, the issue of credibility in publishing field under the condition of China's market economy is analyzed systematically. Take this as the foundation, an indicator system and an evaluation model as well as the grading standards to weight credit system of publishing industry tare proposed to analyze the characteristic and solve the existence problems. In the integrity appraisal system, we will select the analytic hierarchy process the evaluating indicator system to divide into first-level, second-level, and the third-level target; Selects expert's evaluation data to solve the weight determination and the data question; The weighted mean method, which unifies three rank targets, is selected to be the comprehensive value to weight publishing industry integrity level.In this paper, the research is done to analysis the reasons of credibility loss in China's publishing industries. At the same time, the importance of the credibility to its competitiveness and development is stated and the methods to maintenance credibility of the publishing are studied from a different perspective. So it is significative and directional for the improvement of industry competitiveness and the construction of China's publishing industry to build the integrity evaluation models.
Keywords/Search Tags:Credibility, Publishing industry, Lack of credibility, Evaluation model
PDF Full Text Request
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