Narration Paradigm And Dissemination Strategy Of Domestic Movies

As the most potential commerce, movie industry takes a significant position on the history of social development. Through decade, China has brought up its own movie commercial mode-domestic big movie, which has become the most charismatic and impressive film type, with irreplaceable meaning on the revival of Chinese domestic movie market. Meanwhile, the domestic big movie has experienced enough on innovation. Its inner requirement on communication with the society, developed narration method and the awareness of self-improvement, have made itself the most vital and potential film type. This article starts with the grow-up of Chinese audience, trying to discuss about the development and transformation of the narration paradigm and dissemination strategy of Chinese domestic movies and the accompanying problems with experience and commercial circumstance.