| Feed industry is a comprehensive industrial sector.With the feed production enterprises as the core,it is the industrial chain of organizations centering on the market mechanism,linking to the upstream of planting and to the downstream of aquaculture.At present,China’s feed industry has been formed the relatively well-structured and well-functioned industrial system,including the feed processing industry,feed raw materials industry,feed additive and feed machinery industry.It has taken a pivotal position and become an irreplaceable basic industry in national economy.The improvement of the feed industry developing not only led to the development of planting and breeding,but also promoted the livestock and poultry products processing,logistics,warehousing and retailing.It is significant to develop the secondary and third industry,as well as to adjust and optimize the agricultural industrial structure.At present,the feed industry system has been basically formed in Northeast China,and the feed industry has become an important industrial sector in the national economy.Feed industry has advantages in the quantity of production and enterprises.Some big enterprises have a good domestic market,but the feed enterprises in Northeast China have relatively low concentration,which belongs to the market structure of atom type.The large number of small businesses can’t form scale economy,and compete intensively.At the same time,many new feed enterprises have also entered the market.They are not strong,complete with the imitated products made by the well-known enterprises,which leads to serious homogeneity phenomenon and product quality difficult to be guaranteed.In this paper,based on the theories of industrial economy,empirical analysis and normative analysis methods,qualitative analysis and quantitative analysis methods have been applied to analyze the industrial environment of the feed processing industry in the Northeast China;and to make both qualitative and quantitative analysis on its market structure,market behavior and market performance,and the relation among the three from the perspective of the SCP,and to establish the competitiveness evaluation index,on which the evaluation on the feed processing industry in the region has been made.Furthermore,the internal and external factors that affect its development have been studied.The results provided the reference and policy suggestions on developing feed processing industry in the region,then on the development of feed processing industry in other region.The conclusions were drawn as follows: first,accompanied by the rapid economic development and continual growth of population,in the future,food consumption,especially meat consumption will continue to increase,which inevitably will lead to more grain and livestock consumption.Thus,as an intermediate product,the demand for feed will continue torise.The production of feed grains in the region does not meet consumption demand,the supply of feed is relatively insufficient,that is,there will be continual contradiction between supply and demand.Second,from the perspective of the industrial structure of the feed industry in the region,the atomic type of market structure is formed by an excessive number of smallbusinesses with low concentration,the status of which is characterized by a few large enterprises accompanied by a number of small and medium enterprises.The market structure is excessively scattered and polarized.In the feed processing industry,the structural barriers,cost barriers and policy barriers are on the low side.Third,under the condition of the decentralized market structure of the feed processing industry in Northeast China,any feed enterprise is unable to control the market price,but it can only be a price receiver.But large local enterprises with scaleare still able to adopt restrictive pricing,to participate in market competition,and to win the competition.It is that regional market characteristic of the feed processing industry reflect on pricing behavior specifically.Non-price strategies mainly include marketing strategy,product differentiation strategy,technology innovation,merger,acquisition &reorganizationand so on.In Northeast China,some companiesmarket excessively with low quality and low price and further lead to a certain degree of market disorder,which affects the market performance.Fourth,from the perspective of market performance,to a certain extent,the relevant technologies of the feed industry in the Northeast China have improved,the index of technical progress ranks in the middle in the nation and is keeping the rising momentum.But pure technical efficiency and scale efficiency index,the comprehensive technical efficiency index are low.Fifth,because of product homogeneity in the national feed industry and the lack of technology innovation,by comparing the scores of regional competitiveness of every feed production regions,there are three levels.The feed processing industry in the Northeast is on the third level,evaluation results of which is characterized by low comprehensive competitiveness.Sixth,from perspective on product structure factors,feed processing enterprisescompete fiercelyamong themselves,so there is the threat of potential entrants,upstream and downstream industriesof feed processing industry influence directly the development on feed supply;from the perspective on policy factors of feed processing industry,there is lack offoster and support policiesto feed processing industry in Northeast China,testing and regulatory system is not perfect in feed processing industry,feed enterprise fail to know the content and effectiveness of the policies enough;From the perspective on their own factors and the factors such as product feed,feed processing industries’ production and the product structure is not reasonable,feed enterprises’ running cost is high,the principle of management system is subject to ascend in the business enterprises,food safety and public health events are that main factors that hinder the healthy and rapid development of feed processing industry in Northeast China.The innovative ideas of this paper are mainly on:(1)Research perspective innovation.This paper triesto make a empirical of the structure-behavior-performance on the feed processing industry in Northeast China and its sectors of upstream and downstream industry in theframework of SCP,it concludes that "excessively disperse" and “polarized"market structure”and the disorderly market price competition behavior lead to low competitiveness of feed processing industry in Northeast China.(2)Research scope innovation.In this paper,the three northeastern provinces as a whole,from the perspective of the use of econometric model of the feed processing industry market structure and market performance research.At present,the feed processing industry in the field of research focused on feed production technology and feed production management and feed marketing,these studies are based on the micro-level enterprises,from the industry level of feed processing industry,generally limited to a certain provinces and cities,Few scholars from the industrial characteristics of similar areas of industry to study the development of feed processing industry.This paper analyzed the product structure,enterprise operation and policy factors as the factors affecting feed processing industry in Northeast China,which provides a basis for the establishment of development countermeasuresfor feed processing industry in Northeast China. |
PDF Full Text Request