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Research On Product Manager Role Conflict Management In H Software Company

Posted on:2021-01-16Degree:MasterType:Thesis
Country:ChinaCandidate:Z W LuFull Text:PDF
GTID:2518306569493344Subject:Master of business administration
Abstract/Summary:PDF Full Text Request
With the rapid development of information technology and the increasingly intensified competition in the industry,the planning,design and operation of software products have become crucial,and product research and development management has become increasingly important in enterprises.As the first responsible person of the product,the product manager plays a crucial role in the efficiency of product research and development,product quality and the success or failure of the product in business.However,since the concept of product manager has been introduced into the software industry for more than ten years and the product management system is not yet mature,there are still some role conflicts such as inaccurate role positioning,different cognition and unclear rights and responsibilities.Based on the above situation,this article tries to clarify the software product management concept and product manager responsibilities,clear product manager role,promote enterprise organizational structure,perfect management system,human resources management system,and ensure the orderly conduct of product manager,and improve the efficiency of product manager team,make the enterprise product strategy implemented smoothly.This paper takes the product manager role conflict of H software company as the research object,compares the status of the product manager role of H company with that of other enterprises in the industry,and finds out and puts forward the specific problems of the product manager role conflict of H company.Analyze the defects and deficiencies in the role positioning of product manager in H company,analyze the internal and external environment,and find out the reasons for the role conflicts.According to the specific situation of the enterprise,the solution of the product manager role conflict is put forward.At the same time,the corresponding safeguard measures are studied to ensure the smooth implementation of the solution,so as to intervene and adjust the negative effects of product manager role conflict and minimize the negative effects of role conflict.
Keywords/Search Tags:product manager, role positioning, role conflict
PDF Full Text Request
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