Research On Intellectual Property Information Service Of Double First-class University Library In Yangtze River Delta Region

The 14th Five-Year Plan makes clear the important position of intellectual property protection in the current era,and innovation promotes social development.China vigorously innovates,but the people have little knowledge of patent inventions and weak awareness of copyright.Domestic innovation vigorously,but the less understanding of patented invention,copyright consciousness is weak,therefore,rely on the traditional intellectual property department has already been unable to meet the social demand for intellectual property rights nowadays,intermediate service for the intellectual property information service development of innovative products to provide a solid backing.According to the cross-disciplinary characteristics of intellectual property and users' demand for high quality intellectual property information services,it is inevitable to separate intellectual property information services and build systematic services.In order to realize the integration construction of intellectual property in the Yangtze River Delta region,the "double first-class" university libraries in the Yangtze River Delta region should enrich the types of intellectual property resources,balance the input of intellectual property resources according to the reality,increase the types of targeted services,strengthen the participation service of information literacy,broaden the media platform of intellectual property information service,strengthen the publicity and promotion of the platform,attach importance to the evaluation and demand of readers,and improve the intellectual property information service.Based on the Yangtze river delta region "double" first-class university library as investigation object,remove does not contain intellectual property information service of university libraries,for the rest of the 16 pairs of first-class university library information service and intellectual property 16 investigation and analysis of a college student,sum up the Yangtze river delta region "double top" intellectual property rights of university library information service development,the existing problems,corresponding strategies and Suggestions are given to solve these problems,then the "double top" in Yangtze river delta region,the intellectual property information service in university library construction,and promote the innovative development of the Yangtze river delta region.This paper will from the following six sections of Yangtze river delta region "double top" status of intellectual property information service in university library,and discusses the development strategy:The first part is the introduction of the article,which mainly clarifies the purpose and significance of the research on intellectual property information service of university library,understands the research status of intellectual property information service investigation at home and abroad based on the literature review,explains the methods and ideas of this research,and puts forward the innovation points of this research.The second part is the related concepts of intellectual property information service,mainly expounding the definition of intellectual property,intellectual property information service and intellectual property information service of university library,and clarifying the functional orientation,nature and characteristics of the concept.The third part designs the investigation of intellectual property information service of "Double First-class" university library in Yangtze River Delta,including the purpose,object,path and questionnaire design.The fourth part is the long triangle "double top" investigation and analysis of intellectual property information service of university library,from the concrete contents of information resources development and utilization of services,information service,the service medium of website construction and information service delivery platform four aspects to the Yangtze river delta region "double top" an investigation into university library,the construction of university intellectual property information service,at the same time for the 16 college students from the user's basic information,cognition,evaluation and orientation of four aspects to investigate,to grasp the Yangtze river delta region contains intellectual property information service of university library user needs and opinions.The fifth part is to summarize the problems existing in the development of intellectual property information service of "double first-class" university libraries in the Yangtze River Delta area.According to the investigation contents,this paper conducts in-depth analysis one by one,finds out and sorts out the common problems and differences of university libraries,including the lack of service resources and the small amount of resources;Targeted services are not balanced and participatory services are not perfect;The website navigation is not clear,the navigation content is not rich,the We Chat post frequency is less,and the micro-blog attention is low.And specific analysis of the direct and indirect causes of the problem.The sixth part,based on the investigation of the fourth part,puts forward the countermeasures for the development and optimization of intellectual property information service of "double first-class" university libraries in the Yangtze River Delta area.After summarizing the problems,this paper puts forward corresponding suggestions on the four deficiencies of intellectual property information service of "double first-class" university libraries in the Yangtze River Delta region,including enriching the types of intellectual property resources and balancing the input of intellectual property resources according to the reality;Increase targeted service types and strengthen information literacy participatory service;Optimize the construction of service website and enrich the content of service navigation;Expand the media platform of intellectual property information service,pay attention to the update of We Chat information,attach importance to the development of Weibo platform,and improve intellectual property information service.The seventh part is a summary based on the investigation contents,problems and strategies of the intellectual property information service.