Research On The Development Of Leisure Agriculture In Jilin Province Under The Background Of Agricultural-Tourism Integration

Leisure agriculture is a new mode of agricultural production and operation based on agricultural cultivation and interweaving with tourism.It is based on agricultural production and integrates the natural landscape resources and human resources in the region,and finally shows in the form of serving tourists.With the rapid development of China's economy,people's purchasing power has gradually increased,and their yearning for the simple atmosphere in the countryside and the experience of farming has become more and more prominent,which undoubtedly provides a broad market for leisure agriculture,and leisure agriculture has developed rapidly.The development of leisure agriculture accelerates the integration of three industries,improves the income level of farmers,optimizes the income structure of farmers,and makes a strong impetus to promote the development of new socialist countryside and the process of urban-rural integration.Based on the theories of industrial integration,sustainable development and agricultural multi-function,this paper studies the current situation,advantages and problems of rural tourism in Jilin Province.At the same time,on the basis of a large number of literatures,it chooses the conditions,levels and benefits of integration as three system levels,and modifies them through expert consultation.Feedback,and finally form 13 elements,25 indicators to construct the evaluation index system of integration of agriculture and tourism.The weights of indicators are assigned by experts' scores,and the selected research sites in Jilin Province are surveyed by questionnaires.The data are sorted out and sorted.At the same time,the integration period of agriculture and tourism is divided according to the particularity of Jilin leisure agriculture development.This paper defines its comprehensive score less than 6 as being in the initial stage of integration of agriculture and tourism.These areas should do a good job in terms of integration conditions,resource optimization and integration,and training excellent operators;6-8 is defined as moderate integration.These areas mainly attract broader consumers and increase their competitiveness by strengthening product form innovation and increasing marketing publicity.The research points with a comprehensive score of more than 8.0 are divided into the mature stage of integration of agriculture and tourism,and good results have been achieved in terms of integration conditions,integration level and integration benefits.Therefore,efforts should be made to extend the life cycle of products and make the rural tourism spotsdevelop longer,such as building product brands,improving service quality,etc.and in the selected Jilin Province.Among the ten research areas,Changchun Guoxin Modern Agricultural Science and Technology Development Co.,Ltd.is in the mature stage of integration.In the middle stage of integration,the research points are Changchun Guandong Cultural Park Leisure Holiday Co.,Ltd.,Helong Jindalai Village Tourism Co.,Ltd.,Jilin Liaojin Times Tourism Development Co.,Ltd.and the rest are in the initial stage of integration of agriculture and tourism,at a lower level of integration.