Study On The Characters Of Parent-child Reality Shows From The Perspective Of Consumer Culture

In the context of consumer culture,the parent-child reality show is a product for the entertainment and consumption of the audience,and the character image is a typical consumption symbol.In 2013,the parent-child reality show "Where Are We Going,Dad " was broadcasted,and the warm parent-child element brighten audiences' eyes,which set off a wave of "parent-child boom".Since then,the parent-child reality show has become a hot topic,maintaining a higher discussion among the audience and the media,which has aroused the attention of the academic circles.At present,the research on the parent-child reality show mainly focuses on the localization of the program,the success factors of the program and the value of the program.There are few studies on the characters created by the program.Therefore,this article applies the theory of consumer culture to analyze the characters of the parent-child reality show.The number of parent-child reality shows is numerous.This article mainly selects two typical programs of " Where Are We Going,Dad " and " Super Mom " as the research object,relying on the consumer culture theory to analyze the characters presented in the program.The first chapter summarizes the development background of the parent-child reality show program: consumer culture prevails to achieve a relaxed social environment,media convergence promotion provides technical support,and radio and television policy reform dominates the program development direction.For more than ten years,the parent-child reality show has experienced the ups and downs of the development process.The second chapter discusses the construction of three types of characters in typical programs: child images alienate from pure to complex gradually;female images show a tendency to breakthrough,from traditional to modern;the male images possess diversified characteristics,from single to rich.The third chapter applies the relevant theories of consumer culture to expound the character consumption from three dimensions,including body consumption,emotional consumption and idol consumption.The construction of the parent-child reality show image reflects the mainstream value orientation of the society and the pursuit of the interests of the program producers.The character consumption reflects the general attitude of the audience.The fourth chapter points out the specific problems of the character consumption clearly and criticizes the phenomenon of voyeurism and hype in the program,and makes some suggestions.This article is dedicated to motivating the audience to understand the characters in the parent-child reality show and to consuming the characters moderately;at the same time,it is also hoped that the program will assume social responsibility,guide public opinion consciously,and better play the positive guiding role of such programs for the public,and develop in a healthier direction.