Rresearch On The High-quality Academic Publishing Of University Press In China

The university press is a publishing institution established by relying on higher education institutions.It is an important part of publishing industry in China,both in quantity and status.Academic publishing is the important task of the university press,this is not only its innate publishing mission,but also the embodiment of its core competitiveness,and it has become the academic publishing base of great distinction in China.At present,under the background that more and more attention has been paid to the social benefits of publishing and high-quality publishing has become the trend,the publishing industry generally presents the situation of insufficient in high-quality products,and university press is no exception.Considering the specific background of high-quality publishing and the development stage of university press in China,the academic publishing discussed in this paper is limited to the publication of academic books.The main research methods of this paper are literature analysis,investigation and study,case comparison analysis.The paper is divided into six parts.First of all,on the basis of reading a large number of relevant literature,the research background,research status of this article,the key elements of the selected topic involved such as university press,academic definition as well as fine academic books,and to attempt to come to the conclusion that fine academic publishing key elements of the figure,for the later research content determine scope.Secondly,the major awards in the publishing industry,major academic awards and key book publishing plans are used as reference for high-quality academic publishing,investigate the awards and participation of university presses,to understand the basic situation of the university press in high-quality academic publishing.At the same time,it forms a basic understanding of the theoretical logic and practical experience of fine academic publishing.Furthermore,on the basis of the general research,further analyze and summarize the problems faced by the university press in China,so as to provide exact targets for the design of the optimization plan.Thirdly,the case study is carried out on the university press that adheres to the high-quality strategy in the field of academic publishing at home and abroad,the one is Harvard University press,which is famous for academic publishing in the world,another one is Peking University press,which has formed an academic brand in China,to summarize the current situation and strategies of their high-quality academic publishing,and make a comparative analysis to explore the beneficial experience of the university press's high-quality academic publishing under different publishing backgrounds.Then,according to the problems and the enlightenment from the case analysis,it provides optimization strategies for the high-quality academic publishing of university press in China.Finally,make a summary for the full text.After the research,this paper believes that high-quality publishing is the development trend of academic publishing,and high-quality academic publishing is the development direction of university press.Faced with the specific problems of the current shortage of high-quality academic books,if the university press must achieve precise academic publishing,and its primary premise is to have a accurately location,return to the academic standard,and formulate medium and long-term planning,followed by four aspects:content,mechanism,capital and talent.Skill building.In addition,the external academic evaluation system needs to continue to be optimized to provide academic environmental protection for university presses.