| Every year,the NPC &CPPCC is a major event in the political life of people all over the country as well as a crucial period for the news media to demonstrate its overall strength.With the emergence of mobile news clients in recent years who gradually becomes an important way for users to receive information,many mobile news clients have carried out detailed project planning on related news of the two sessions.At the same time,the news of the two sessions has a distinctive political nature and plays an important role in disseminating information and trends in all aspects of our politics,economy,culture,legal institution and social construction and development.It is also an important part of political communication.Therefore,the mobile news clients consider the sessions of the NPC and CPPCC as one of the emphases of layout annually and constantly upgrade the mode of transmission in order to become one of the most significant information receivers for the audience.This article takes the ThePaper client which is transitioned from the traditional media as the object to study the news of NPC and CPPCC in 2017 by using the three research methods which are documentary data analysis,content analysis and expert interview.This paper also explores the characteristics of the mobile news clients in Chinese current situation,development dilemma and solutions in order to provide reference for the future NPC and CPPCC reports.ThePaper client has the following traits in the news spread of the NPC &CPPCC: the diversification of the main body and the emphasis on the original coverage;the focuses of dissemination contents are on grassroots and dissemination interactivity;the coexistence of tradition and innovation in the form of dissemination,the live broadcast becomes an important form of communication;the user experience has a strong interactive and can meet the needs of users to participate;Recommended to expand the dissemination of results and strong interaction in mixed mode.Mobile news client in the NPC &CPPCC news spread also have following problems: the theme of dissemination is facing technical difficulties,absence of intelligent reporting;in the content dissemination,lack of key mining capabilities in the important news,poorly innovative content of the live broadcast;small quantity of users,"Tracking" effect is not obvious;in the form of dissemination,failed to effectively use the H5 report form.In the end,this paper puts forward some suggestions on the future mobile news client in thetwo sessions of news dissemination in China.In the aspect of dissemination subject,keeping pace with the times and optimizing the dissemination environment.In the aspect of dissemination content,expanding the depth of news and enhancing the interestingness of the live broadcast content.In the aspect of user experience,improving social attributes from the popularization perspective.In the aspect of dissemination form,paying highly attention to H5 technology along with innovating reporting forms. |
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