Research On The Path Of Cultivating College Students' Social Responsibility In The New Media Environment

With the development of digital information technology,the new media has entered every corner of social life,profoundly changing people's values and behaviour patterns.As the most important and active group of new media users,col lege students are affected more profoundly.On the one hand,the new media provides college students with diversified learning platform and tremendous information resources,which will help them increase knowledge and expand horizons.On the other hand,various kinds of information have spread rapidly,human values have been subjected to fierce attacks,and the weakening tendency of social responsibility of some college students is becoming more and more obvious.As a group with higher cultural quality in the society,college students are reserve talents in national construction and development.Whether the group of college students has a sense of social responsibility is not only relates to their own development,but also affects the development of the country and the future of the nation.Under the new media environment,due to the imperfect cultivating model of social responsibility,the immature responsibility of college students,and the negative influence of the new media environment,some college students,social responsibility gradually weakened,for example,social responsibility cognition and social responsibility behavior are disjointed,the social responsibility in virtual space is divorced from the social responsibility in reality,the main body of social responsibility is blurred,and the contradiction between self-center and social responsibility is also discussed.Therefore,seeking for an effective path to cultivate college students' social responsibility in the new media environment has become an urgent problem that needs to be solved.New media as the entry point,two methods which are the literature research and multidisciplinary cross-analysis method are used.This paper explores the cultivation of college students' social responsibility in theory,concept definition,problem analysis and path study.First of all,this paper expounds the theoretical basis of the cultivation of sense of responsibility,summarizes the concept of new media and the characteristics of new' media environment,and analyses the relevant concepts and contents of the social responsibility of college students.Secondly,it analyzes and combs the characteristics and existing problems of college students' social responsibility under the new media environment,and analyzes the reasons from three aspects:the university,the subject and the new media environment.Finally,based on the problems of college students' social responsibility and the characteristics of the new media environment,this paper systematically puts forward the idea of updating the concept of cultivating social responsibility,Enriching the contents of cultivating social responsibility,innovating the method of cultivating social responsibility,and purifying the environment of cultivating social responsibility.