At Present, China's Cultural TV Variety Show Research

This article is based on the phenomenon of cultural television variety shows that have continued to explore and innovate and achieve good social results in the past five years.The cultural television variety shows are used as research objects,using document analysis,text analysis,case analysis,etc.,and through communication theory,collective memory,culturology,and other related theories,this paper explores the creative transformation and humanistic value of this type of program,providing useful reference for future program exploration and innovation.First of all,the author sorts out the background of the selection of cultural television variety shows,analyzes the current academic dissertation and journal dissertation research,and explains the practical significance and theoretical significance of the study.Secondly,the text part elaborates on four aspects: First,the concept of cultural television variety shows is defined,and the connotation of the program is fully interpreted in terms of political environment,social environment,and cultural environment.Second,analyze the creation of current cultural television variety show about two stages and four transformations.Third,from the perspective of the creative consciousness based on the Internet era,the participating characters integrated into the program content,and the communication effects resonating in the social age to interpreting the Return of the "Human" Standard of the cultural television variety show is explained.Fourth,it analyzes the value enlightenment of collective memory,cultural identity and cultural consciousness brought by the cultural television variety show.