Inner Mongolia TV Host Mode Management Model Innovation Research

Excellent host comprise a small proportion of the TV host in Inner Mongolia television station. Many TV host are lack of knowledge and comprehensive quality, and face the confusion of sustainable development.Many reason account for the above phenomenon. One of them is that in Chinese television, the awareness of the host for the TV communication capacity, social influence, the television industry core influence is not clear. Chinese TV industry has not established the mechanism of the host. Chinese TV does not have a set of salary system to stimulate host creativity. Chinese television generally lack of the strategy consciousness to reserve TV host. Another problem is the management of the host. The management of host is facing a serious of problems. The traditional vertical management mode, hierarchical structure, the uneven distribution of interests, management of command, selection, introduction and training, career planning, evaluation, image promotion.To change the status of the TV host management, we should construct host management innovation mode. It will helpful to solve the problems existing in the host team, and provide reference for host management. The paper expounds the significance of TV host management innovation at home and abroad, and then puts forward several current reference host management innovation mode. Meanwhile, the paper discusses the key point of the TV host management mode.