The Study On The Mechanism And Path To Promote Chinese Soft Power Through The Initiative Of "One Belt And One Road"

Today, the status and influence on one country is closely related to soft power of the country in the international community. The intensity of soft power, not only affect the implementation of a foreign policy, even determine the success or failure on internal reform of the country. Therefore, enhance the soft power has become a necessary condition for the development of the country."One Belt And One Road" initiative got widespread concern when it put forward to the international community.The initiative not only mate the domestic reform of China, also covers the goal of promoting soft power of China."One Belt and One Road" initiative not only includes the development targets of the economy, trade, infrastructure and other hard power, but also covers the cultural exchange and value recognition aspects, plays an important role in promoting the soft power of China. This paper on the basis of Joseph Nye's soft power theory, analysis of the soft power resources in "One Belt And One Road" initiative, put forward a mode selection to improve the soft power of China for "One Belt And One Road" initiative, and according to the model points out specific ways to enhance the soft power of China.This paper is divided into five parts. The first part mainly discusses the specific process and the main source of the theory of soft power, and expounds the main content of the theory of soft power. The second part mainly discusses the background of "One Belt And One Road" initiative and the basic connotation of "One Belt And One Road" initiative. The third part on the basis of Joseph Nye of soft power, analysis of the soft power resources in "One Belt And One Road" initiative, including cultural resources and policy values resources. The fourth part rely on the decision-makers and the public mode, analysis of the process of soft power resources in "One Belt And One Road" initiative to change soft power of China. The fifth part according to the problems of developing "One Belt And One Road" initiative, through the influence of policy-makers and the public mode, points out the concrete path and measures to improve the soft power of China.