TV Media Reports On The Mongolian Festival Culture Research—Reports Of The Mongolian TV Festival In Inner Mongolia As An Example

Mongolian is a long history and culture,unique,rich ethnic customs and the Mongolian festival is also the important carrier of the Mongolian culture.Reported as a Mongolian and other ethnic Mongolian festival of the mass communication channels,in enhancing the Mongolian people's internal sense of national identity and national pride and promote the people of all ethnic groups in equality,unity,mutual assistance and common prosperity plays an indispensable role.Television as the largest and most concentrated areas of Mongolian in Inner Mongolia,Inner Mongolia autonomous region provincial TV media in reporting on this aspect has obvious advantages and representative.Writing this article is based on the TV news job experience and thinking,the television station reported the Mongolian festival culture in Inner Mongolia as the main research object,is divided into six parts,the key content in three aspects,through the television station in Inner Mongolia in 2012-2016 report of the Mongolian festival in statistics and analysis,adopts the research methods are common journalism and communication,in Inner Mongolia television coverage of the Mongolian festival in proportion and put forward suggestion to report way,to optimize the station of the Mongolian culture.Main gatekeepers in Inner Mongolia television interview,understand the media at the provincial level in good advantages and disadvantages on the festival culture communication.The audience in a survey and analysis of the Mongolian festival according to the results of the survey reported problems,and finally summed up Inner Mongolia television reported,combined with the result of audience research parsing the Mongolian cultural heritage festival reports,as well as make the Mongolian festival reported improvement opinions are put forward.