The Study Of TV Variety Show Of Nostalgia Constructed Collective Memory In Integrating Media Period

In the transitional period of contemporary China,nostalgia,as a potential feeling of human,is transforming from the shallower to the deeper by means of TV variety show.The “collective memory “as the core concept of nostalgia began to draw people's attention,vintage clothes and culture both are driven by people.Just as the Halbwachs said,collective memory has been repeatedly reconstructed in the evolving of history.In 2012,after the draft,blind date?job wanted programs have suffered a setback one after another on TV,TV Entertainment programs lead the wave of nostalgia.Such as Generation show on Shenzhen TV?Legend of song sand on Shandong TV?The Best Years of Our Lives on Anhui TV?The Echo is Loud on CCTV?Legends of The Fall on Tianjin TV?I Love China on Hubei TV and so on.Although these programs have focus on different content,their common features are filled with nostalgia.The Generation show broadcast in 2011 for the first time,transformed program form in March 2014,and closed down in the end of 2014.In 2016,it come back on TV,after the development in 5years,so to speak the development of the program and audience psychology are related.It's worth noting that the large deformation of media environment will affect program.Nowadays,the development of media environment also affect the activeness of audience and convenience to contact media,audience are pressed for discourse authority and psychological identification in the current environment..The study starts from the theoretical perspective the ritual view of communication,take text analysis as the research approach,take Generation show on Shenzhen TV as example,focus on the affect may have in integrating media period.In fact,for the most part,previous research paid attention to the show before 2014,but,the paper holds that the show constructed collective memory faced opportunities and challenges for the change of media environment and extensive participation of its audience.In integrating media period,interactive mode between TV variety show and audience has been diversified,and advanced the measure of TV variety show constructing collective memory.The study analyze the program form of generation show before and after the integrating media period,and found Bullet screen has become a new way to construct collective memory.in conclusion,during the integrating media period,TV variety show and its audience construct collective memory in the same time.