Study On Value Of Public Opinion Of Social Networks

Web2.0 rapid development of network technology makes people use the Internet with increasing frequency,Advanced technology for optimized media,The popularity of social media so that people tend to use the network to express their views, interaction and emotional vent.Internet public opinion along with a substantial impact of the use of social networks is growing, has not limited simply friends, and maintain relationships.Social networks highlighted the power of public opinion makes it necessary in the master development status and characteristics of the network under the age of social networking background of public opinion, public opinion, analysis of the formation of the elements of social networking capabilities, social networking induction system features the type of public opinion, public opinion elaborate social networks social effects resulting function, and thus the social network public opinion has a deeper understanding and knowledge.The concept of social networks comes from the field of information, is contained in the concept of social characteristics.China's social media from microblogging era,by bringing together the public will bear the vocal support of the people, the people,the public and other deep-seated spread function.With the advantages of public opinion and social networking properties of social networks, with a prominent anti-silence spiral effect, transform the role of gatekeeper, agenda setting changes, the failure of the new features of group pressure.In recent years, the field of social networking involves more extensive public opinion on China's political decision-making, legal,cultural, public safety and other areas have had a significant impact.Therefore, the social network presented by public opinion have a full understanding of the function and grasp.Through social networks in recent years and summarized public opinion,public opinion can be found in the grasp of the government the right to speak, to achieve the expansion of democratic rights of Internet users and the community supervision of repair chain, social welfare are four energy transfer performance is a social network of public opinion specific forms of value. To develop a deeper understanding of the social network of public opinion, we must analyze the exact cause of the social network of public opinion.From the social hot events, the social network public opinion to assume an increasingly important role, and the role of its value from the underlying causes of the occurrence is to stimulate made. By combing summary, the value of social networks togenerate public opinion has propagation environment of mobile Internet, social media's own characteristics, users constantly demands for their own interests, government air purification network composed of four reasons.Based on the powerful influence of public opinion, the value of social networks, and further accelerate the realization of the value of the social network of public opinion is necessary, mainly from the following three aspects: to build e-government intelligence service model, accelerate the Chief New Media team management and supervision to achieve governance transformation.