| Since ancient times,the human body,has been a topic of debate.As the existence of life and spiritual sustenance,the value of the body,along with the development of human society,is also constantly changing.At first,body was considered as the physical and chemical state of natural existence,but now it has been generally thought to contain abundant social and cultural connotation more than the physical and biological body.In the consumption society,"body" has become an important symbol of consumption.In this sense,body is playing an unprecedented far-reaching role.As the subject of consumption,it has been an existence to meet its own needs and demands,and as the object of consumption,it takes an effective part in producing sensual pleasure,guiding consuming behavior,as well as shaping the body aesthetic ideas and cultural identification.To a large extent,the entire consuming culture is established around the "body" to to meet the body's demands for cultural imagery and fundamental pursuit of pleasure.The mass media plays an important role in the body consumption,on the one hand,it shapes consuming culture and the consuming concept,on the other hand,the mass media continues to tap the consuming value and symbolic value in the body,and makes body to become "the most beautiful consumption product" by reproducing body to show as visual image symbol with its technology and surprise of coding rule.In 2014,a number of star experiential reality show launched with the theme of" star experience special life",refreshing the form of our country's television reality show.Among them,the star parenting and children reality show "Dad where going",and the program "Divas hit the road season",which is taking experiencing a poor tour as the theme got very high audience ratings.Star experiential TV reality show is a typical text of the marriage between consumer culture and mass media.The star's body here is of particularity and importance,compared to Jean Baudrillard's emphasis on body's consuming role in advertising media.Now body has many new steering,outstanding performance,especially manifests itself in symbolic meaning of gender discourse,diversification of the body and the ugliness of the body ugly and its freakish spectacle of consumption.This paper focuses on the "body" of the material and spiritual nature of the combination of existence,in the context of consuming culture as the background,the star of reality show "the experience of body consumption"phenomenon research.Using the method of text analysis and case study method,taking the well-known star reality show "Dad where going" and ""Divas hit the road season" as examples.First,I would analyzing the steering of body in today's star experiential reality show.Secondly,my paper would focus on the body related to beauty and sex,and analyze its related physical and symbolic significance in this sense,body is something in tight relations with visual existence and consumer goods.Thirdly,the freakish spectacle of body in the star experiential reality shows is also one of the most important contents which are paid attention in my graduate paper and it is considered to be the biggest difference between the body in today's mass media and the body which was described by Jean Baudrillard in the ads media.the biggest.TV reality show is essentially is one kind of media wonders.there existing one logical line in its narration surrounding body.Finally,I analyze the influence on of the phenomenon of body consumption in today's reality show,especially the effect on its audience.,the concern for the "body" and demands of the consumer,in recognition of the body to a certain extent liberated,but the body consumption behind the beautiful tyranny,loss of self,virtual carnival,children and other issues for consumption critical studies.Its main purpose is to make the public concern in the body,free spending at the same time,behind the body consumption present to reality as the representative of the mass media in the new body discipline keep alert and awake. |
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