The Social Emotions Of The Microblog Research On The @People’s Daily Kunming "3·1" Event

Terrorism attacks are not only a kind of violent terrorist activities, but violent spread behaviors. This essay @ The People’s Daily as Kunming "3 ? 1" event for an example, analyzes and investigates the social emotion shows in micro blog. After classification, analyzation and statistics the content in samples of micro blog by using content mining software found compare with the frequency and time of the micro blog, the contents linked closely to the alternative of netizens’ moods, especially in the period of mood transition, the contents of psychological comfort such as “positive energy” are increasing. @The People’s Daily keeps its eyes on it and adjust the social mood by using cultures. Also it Guide the direction of public opinion in time, reassure the public mood and cool the negative emotions at the same time, create a good atmosphere for public opinion grasps the timely, moderate principle.In this paper, the author use the reference of related concepts of human emotions, sociology of terrorist attacks on the spread of micro blog as a theory, and put forward against terrorism with a concept of "violent emotion lexicon", this concept will provide early warning for public opinion and provide a reference for monitoring and judged, in order to enrich the perspective of academic research in this area and ideas.