Font Size: a A A

Research On The Operation Model Of China’s Document Sharing Community

Posted on:2016-09-18Degree:MasterType:Thesis
Country:ChinaCandidate:P YaoFull Text:PDF
GTID:2308330476955411Subject:Journalism and Communication
Abstract/Summary:PDF Full Text Request
The prosperity of internet created new model of publishing and reading, which made more frequent exchanging and sharing of message in the “Global Village”. On informal occasions, document sharing community has gradually been a core force, so this article started from the development situation and studied the model of operation and management of document sharing community which including Baidu Library, Docin and MBA Document with the method of literature research, case analysis and content analysis. It has analyzed the commercial model, the technology operation model and the management model of document sharing community. And then it took Baidu Library, Docin and MBA Document as the objects of case study according to the difference in operation and management. Though these analyses, it concluded the problems, such as legal issues, industrial chain problems and documentation quality problems in document sharing community development. At last, it put forward the corresponding opinions after thinking about them.The first chapter is an introduction that introduced the background of document sharing community, the theoretical meaning and realistic meaning of the study. And then it summed up the focus, difficulty and innovation on the basis of the research status. Thought the analysis, it found that document sharing community had a high degree of recognition, as well as lacked systematic study.The second part is analyzed the concept and the development of document sharing community. Firstly, it defined the concept of document sharing community as well as distinguished with similar concepts. Secondly, it enumerated the elements of document sharing community, such as the contributors, the documents, the library platform, the users and the adversities. Lastly, it gave a detailed introduction on the development and status of document sharing community. Thought document sharing community was in the early stage, it has millions of users and a strong development tendency.The third part analyzed the document sharing community’s operation model. The feature of document sharing community includes four aspects: the sharing of message is users’ most important purpose, yet they have different targets; money, technology and content are the key factors of document sharing community; the key procedure mainly includes content aggregation, message pushing, and user growth management; sharing revenue, selling virtual currency, and advertisement are the most important profitable way.The forth part took Baidu Library, Docin and MBA documents as the objects of case study. In this part, Baidu Library which is on behalf of interactive model, Dcoin which is on behalf of cooperation model and MBA documents which is on behalf of professional model were distinguished from business model, technical model, operation model and management model.The fifth part summarized the problems of document sharing community from the analysis above, such as the low level of legal system, the poor condition of the documents, the incomplete navigation and retrieval system, and the user experience.In the last part, it thought about how to improve the problems mentioned above, and it forecasted that the regulation and centralization of copyright management were trend of the document sharing community in our country.
Keywords/Search Tags:document sharing community, document sharing platform, self-publishing, operation model
PDF Full Text Request
Related items