The Rapid Development Of Self-media Influence To Promote The Study Of Agricultural Science And Technology

China is a large agricultural country, agriculture having an important position in the national economy. Promotion and application of agricultural science and technology plays a very important role in agricultural development. Especially in a market economy environment, agriculture to enter the market, more dependent on proper scientific knowledge quickly to guide agricultural production, improve agricultural productivity. With the continuous development of modern network science and technology to promote agricultural science and technology for the development of agriculture is particularly important, it breaks through the traditional way to promote agricultural science and technology, the emergence of the Internet, cell phones, micro letters, microblogging and other custom media promotion. Therefore, the study from the media following the rapid development of agricultural science and technology promotion, for enhancing the efficiency of agricultural production and the role is undoubtedly a necessary task. From the media for the promotion of agricultural science and technology has a positive impact on their own, while there are many shortcomings, but long-term development perspective, how to use the computer network, from mobile phones and other media to promote agricultural science and technology is the trend of social development.