| China is a large agricultural country, the problem of agriculture, countryside and farmers is of vital importance to China’s economic and social development. Since1978, China has been carried out in rural areas based on the household contract management, the double management system, greatly aroused the enthusiasm of farmers, the development of agriculture and rural economy, gained the success that attract worldwide attention. But with the development of economy and the change of environment, agricultural development has encountered some problems. In order to solve these problems, our country agriculture formed mode of agricultural industrialization with Chinese characteristics, and gradually in practice.One of the key problems in the development of agricultural industrialization is the improvement of production and operation mode and efficiency of the industry. After years of development, China has worked out the "company+peasant household","company+cooperative+farmers","company+base+farmers","company+intermediary organization+farmers" and other industrial production management mode, gradually showing characteristics of various production management mode. But the development of agricultural industrialization production and management model in China is not perfect, show many problems in the actual operation, such as the partners of performance problems, the issue of "lemon market", the agricultural industry chain cooperation between nodes of the interest distribution and risk control, circulation of agricultural products market development lag issues. Overall, the various modes of operation efficiency of the existing is not very high.Production of industrial management of agriculture, farmer’s production scale is too small causing its trade in enterprises and the transaction status seriously unequal situation, through cooperative economic organization can partly overcome the scale of production is too small, but inside cooperative economic organization, the formation of a few people to organize the internal control problem of collective action. The relationship between the government and the cooperative economic organizations and enterprises, three of the farmers also exists dislocation management, in improving the operational efficiency of the model is not obvious. Therefore, a moderate increase of business scale farmer household production is the basic condition to solve the problem, through property subdivision and reconfiguration, in the basic framework does not change the household contract responsibility system, improve agricultural products operator’s business scale.Agriculture is the deepening of division of labor and specialization of production to agricultural leading enterprises and growing. And the emergence of agricultural leading enterprises and expand to rural social economy has brought changes in turn the world upside down, impact on rural social aspects. The leading agricultural enterprises are the driving force of rural economic and social development. The huge influence of agricultural leading enterprises in Guangdong Wens group of rural economic and social development can not be ignored. Through on-the-spot investigation, interview, interview, questionnaire survey method, and mode of the development course of Wens group, to probe into the relationship between the leading enterprises of agriculture and rural social and economic development, analysis of the impact of agricultural leading enterprises of various rural social economy, referring to the "Wens" historical experience, better to solve the "three rural issues", the construction of new socialist countryside.The basic framework of this article use the theory of industrial organization, management behavior main body management of agricultural industrialization management mode, decision and their management behavior of market performance, and put forward measures and suggestions to improve the mode of existing agricultural industry. At the same time, the application of case analysis, through the Guangdong Wens group analysis and experience of development of agricultural leading enterprises "Guangdong Wens group", explore the interaction of agricultural leading enterprises of rural economy and society. Wens group drive farmer production progress of economic and social development of rural area, drive. Improve the employment status of farmers of Wen’s model, stimulative farmer occupation differentiation, increase farmer income, village, rural social climate change, promote the development of rural education. The leading agricultural enterprises and rural social economy should take the road of sustainable development. Through the analysis and experience of development of agricultural leading enterprises "Guangdong Wens group", explore the interaction of agricultural leading enterprises of rural economy and society. Using field investigation, interview, interview, questionnaire survey method, and mode of the development course of Wen’s group, to probe into the relationship between the leading enterprises of agriculture and rural social and economic development, analysis of the impact of agricultural leading enterprises of various rural social economy, referring to the "Wen" historical experience, better to solve the "three rural issues", the construction of new socialist countryside. Agricultural leads enterprise’s development and growth of rural economic and social impact. Agriculture is the deepening of division of labor and specialization of production to agricultural leading enterprises and growing. And the emergence of agricultural leading enterprises and expand to rural social economy has brought changes in turn the world upside down, impact on rural social aspects. The leading agricultural enterprises are the driving force of rural economic and social development. Significance and impact of agricultural leading enterprises in Guangdong Wens group of rural economic and social development can not be ignored. The leading agricultural enterprises to actively participate in the new rural construction, agricultural leading enterprises to go ahead in the new rural construction, do a good job leading role. Enhance their sense of social responsibility, to close its development and construction of new countryside, new rural construction enterprises and better developmentThe new rural construction under the leadership of the government, play a vanguard role of agricultural leading enterprise, make agricultural leading enterprises to participate in the construction of new socialist countryside. The government should encourage, support and guide the agricultural leading enterprises to participate in the new rural construction. To support the development of policies and measures, the new countryside better enterprise development and construction together, to achieve win-win situation. The new rural construction provides important opportunities for private enterprises, especially to provide opportunities for the development of leading enterprise of agriculture.The leading agricultural enterprises in the development process, both to ensure that their own interests, but also to protect the economic interests of farmers. On Wen’s group, especially need to do this. Wen can be developed to today’s scale, is Wen’s guarantee the interests of farmers, farmers have gained trust, farmer support. After the interview that, many farmers believe that Wen’s group purchase price is the market price, but the volatility of the market vary from minute to minute, the farmer can not grasp, listen to everything from pricing, they lose the initiative in the negotiations, they hope to Wen’s group can be more profit to farmers. Wen must uphold cooperation and win-win attitude, protect farmers economic interests, can only be fair, not to lose the trust and support of farmers.Wen’s farmers in the relative concentration of the country, some farmers abandoned cultivation responsibility cropland, abandoned farmland. Contrary to the national policy and the protection of basic farmland, also affect soil fertility and arable, even is related to China’s food security. In this regard, the local government must be of concern and attention, policy, protection of farmland. If the land is cheaper to sell to the field of farmers farming, temporarily "form of protection of cultivated land contract farmers". |
PDF Full Text Request